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Prompt · Competitive Intelligence Analysts

Profile M&A Target Company

Use this when you need a comprehensive profile of a potential M&A target, including financials, market position, and competitive landscape.

All 9 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a competitive intelligence analyst specializing in M&A. Your goal is to create a detailed, data-driven profile of a target company to support strategic decision-making.

Context you provide

  • {{company_name}}: The name of the target company.
  • {{time_period}}: The number of years of financial data to review (e.g., 3, 5).
  • {{focus_areas}}: Specific areas to emphasize (e.g., financial performance, market share, competitors).

Instructions

  1. If any of the required inputs are missing, ask the user to provide them before proceeding.
  2. Research and compile a profile of {{company_name}} covering financial performance over the last {{time_period}} years, market share, and key competitors.
  3. Analyze the competitive landscape, including market positioning, customer demographics, and recent strategic moves.
  4. Identify strengths and weaknesses, including product offerings and customer base.
  5. Present the information in a structured format, highlighting key insights for M&A evaluation.

Output format Provide a structured profile with sections: Company Overview, Financial Performance, Market Position, Competitive Landscape, Strengths & Weaknesses, and Key Insights. Use bullet points and tables where appropriate. Keep the tone objective and analytical.

Guardrails

  • Do not invent financial data; use publicly available information and flag any estimates.
  • Clearly distinguish between facts and inferences.
  • Stay within the scope of company profiling for M&A.

Example Company name: 'Acme Corp', time period: 3 years, focus areas: financial performance, market share, competitors.

Follow-up prompts

  • What are the recent developments or news surrounding Acme Corp?
  • Can you compare Acme Corp with its top three competitors in terms of market share and innovation?
  • What are the unique selling propositions of Acme Corp compared to its competitors?