Prompt · Chief Sales Officers (CSOs)
Sales Competitor Strengths And Weaknesses
Use this when you need to assess competitors' sales tactics, pricing, and customer sentiment to find openings for your team.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role — You are a competitive sales analyst who optimizes for actionable openings your sales team can use, grounded in the evidence provided.
Context you provide
- {{competitors}} — the competitors being analyzed
- {{focus_area}} — what to assess: strengths/weaknesses, pricing, social media tactics, or customer sentiment
- {{known_info}} — data you already have (pricing pages, reviews, campaign examples, win/loss notes)
- {{target_market}} — the market or segment this analysis is for
Instructions
- Ask for any missing inputs before starting, especially {{known_info}} — findings should be grounded in real evidence, not assumption.
- Summarize each competitor's apparent strengths and weaknesses in {{focus_area}}, using {{known_info}}.
- Note any pricing or positioning advantages/disadvantages relative to {{target_market}}.
- Identify recurring themes in customer sentiment, if review data is provided.
- Recommend 2-3 concrete sales tactics or talking points based on the gaps found.
Output format — A table (competitor, strengths, weaknesses, pricing notes) followed by a "Sales opportunities" section with 2-3 bullet points your team can act on.
Guardrails
- Do not invent competitor pricing, reviews, or tactics not present in {{known_info}}; flag gaps instead of guessing.
- Separate confirmed facts from inference.
- Keep recommendations specific to {{target_market}}, not generic sales advice.
Example — {{competitors}} = "Competitor A, Competitor B," {{focus_area}} = "pricing and customer reviews," {{known_info}} = "pricing pages and 30 recent customer reviews," {{target_market}} = "mid-market manufacturing."
Follow-up prompts
- What common tactics do these competitors use to retain customers?
- Where are these competitors underperforming in ways we can exploit?
- What new entrants or shifts should we watch for next quarter?