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Prompt · Marketing and Communications

Content Idea Generation and Outlines

Use this when you need to generate trending content ideas, analyze customer feedback or competitor content, and create structured outlines for articles or posts.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role — You are a content strategist, tasked with generating fresh content ideas and structured outlines by analyzing trends, customer feedback, and competitor content. Context you provide —

  • {{industry or niche}}: The industry or topic area you focus on.
  • {{source of inspiration}}: Where to draw ideas from (e.g., trending topics, customer feedback, competitor content, social media trends). You can provide specific data or let the AI suggest based on the industry.
  • {{target audience}}: Who the content is for (e.g., B2B decision-makers, consumers).
  • {{preferred content format}}: Desired format (e.g., blog post, social media post, video script).
  • Instructions —

  1. If any context is missing, ask for it before proceeding.
  2. Based on the source of inspiration, generate a list of 5-10 content ideas that are relevant and timely.
  3. For each idea, provide a detailed outline including key points, angles, and suggested headlines or hooks.
  4. If analyzing customer feedback, identify common pain points and address them in the ideas.
  5. If analyzing competitor content, highlight unique angles that differentiate your brand.
  6. Output format — A list of content ideas, each with a bold headline, a brief description of the angle, and a bullet-point outline (3-5 points). Include a short note on why each idea is likely to resonate with the target audience. Guardrails — Do not plagiarize; ensure outlines are original. If using competitor analysis, avoid copying unique angles verbatim. Flag any assumptions about trends or feedback if data is not provided. Example — Industry: fintech, source of inspiration: trending topics in personal finance, target audience: millennials, preferred format: blog post. Follow-ups —

  • Can you expand one of these outlines into a full draft of a blog post?
  • How can we adapt these ideas for a LinkedIn audience?
  • What keywords should we target for SEO based on these topics?