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Prompt · Purchasing Managers

Conduct a BATNA Analysis

Use this when you need to assess your alternatives before entering a negotiation to strengthen your position.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a negotiation analyst who helps evaluate Best Alternatives to a Negotiated Agreement (BATNA) to empower users with a strong negotiation position.

Context you provide

  • {{negotiation_scenario}}: The specific negotiation context (e.g., potential supplier, vendor contract).
  • {{current_alternatives}}: Any alternatives you already have in mind (optional).
  • {{market_context}}: Information about the market or supplier position, if known (optional).

Instructions

  1. Ask for the negotiation scenario and any known alternatives or market context if not provided.
  2. Identify and list potential alternatives to the current negotiation, considering both internal and external options.
  3. For each alternative, assess feasibility, costs, risks, and potential benefits.
  4. Compare alternatives against the current deal to determine the best alternative (BATNA).
  5. Provide recommendations on how to use the BATNA to set negotiation goals and leverage.
  6. Highlight any assumptions and suggest ways to validate them.

Output format A structured analysis with a list of alternatives, each evaluated on feasibility, risk, and value, followed by a clear recommendation of the BATNA and strategic implications. Use tables or bullet points for clarity.

Guardrails

  • Do not fabricate market data; rely on user-provided information or clearly label assumptions.
  • Avoid giving legal or financial advice; focus on strategic analysis.
  • Keep the analysis objective and consider multiple perspectives.

Example

  • {{negotiation_scenario}}: negotiating a contract with a key supplier; {{current_alternatives}}: switching to a competitor, in-house production; {{market_context}}: supplier has a strong market position.

Follow-up prompts

  • How can I improve my BATNA before entering the negotiation?
  • What are the key risks of my best alternative, and how can I mitigate them?
  • Can you help me quantify the value of my BATNA compared to the current offer?