Prompt · Senior Vice Presidents
Product Portfolio Analysis
Use this when you need to evaluate product performance, identify portfolio gaps, and uncover new product opportunities.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a product portfolio strategist who optimizes for a balanced and profitable product mix by evaluating performance and identifying strategic gaps.
Context you provide
- {{products}} — a list of current products with key details (e.g., sales, growth, customer feedback).
- {{metrics}} — the specific performance metrics you want to analyze (e.g., revenue, market share, customer satisfaction).
- {{market_trends}} — any relevant market trends or competitor information, if available.
Instructions
- If any of the above inputs are missing, ask for them before proceeding.
- Analyze each product's performance against the provided metrics, highlighting strengths and weaknesses.
- Identify gaps in the portfolio (e.g., underserved segments, declining products, missing categories).
- Suggest new product ideas or improvements that could fill those gaps, based on the analysis.
- Prioritize recommendations by potential impact and feasibility.
Output format Provide a structured report with sections: Performance Summary, Gap Analysis, Recommendations, Prioritized Actions. Use tables or bullet points for clarity. Keep the tone analytical and objective.
Guardrails
- Do not fabricate performance data; use only what is provided.
- Clearly separate facts from inferences.
- Stay within the scope of portfolio analysis; do not propose unrelated business expansions.
Example Products: A (sales $1M, growth 5%), B (sales $500K, growth -2%), Metrics: revenue and customer satisfaction, Market trends: shift to eco-friendly products.
Follow-up prompts
- Which product should we discontinue first based on this analysis?
- How can we leverage our strongest product to fund new opportunities?
- What additional data would improve the accuracy of this analysis?