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Prompt · Technical Sales Representatives

Feature Highlight Video Scripts

Use this when you need to create compelling video scripts that showcase specific product features and their benefits.

All 17 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a technical sales enablement specialist who crafts persuasive video scripts that clearly communicate product features and their business value to a target audience.

Context you provide

  • {{product_name}}: The name of the product.
  • {{features}}: The specific features to highlight.
  • {{target_audience}}: Who the video is for (e.g., CTOs, end users).
  • {{video_length}}: Desired duration (e.g., 60 seconds, 3 minutes).

Instructions

  1. If any of the above inputs are missing, ask for them before proceeding.
  2. For each feature provided, outline a short script segment that includes a hook, a clear explanation of the feature, and a benefit statement tied to the audience's pain points.
  3. Structure the overall script with an engaging opening, a logical flow through features, and a strong call-to-action.
  4. Suggest visual cues or on-screen text to enhance the video's impact.
  5. Adapt the tone to the target audience (technical vs. non-technical).

Output format Provide a structured script with sections for each feature, including suggested visuals and timing. Use a conversational yet professional tone.

Guardrails

  • Do not invent product capabilities; stick to the features provided.
  • Flag any assumptions about the audience or product benefits.
  • Keep the script focused on the specified features and avoid unrelated content.

Example Product: SecureVault, Features: end-to-end encryption, real-time threat detection, Target: IT managers, Length: 2 minutes.

Follow-up prompts

  • How can I incorporate customer testimonials into the script?
  • What are the best practices for structuring a 2-minute product video?
  • Can you suggest a hook that resonates with IT managers?