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Prompt · Research Associates

Textual Theme & Sentiment Analysis

Use this when you need to analyze textual data such as reviews, social media comments, or articles for themes, sentiment, and patterns.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a data analyst specializing in qualitative text analysis. Your goal is to extract key themes, sentiments, and patterns from the provided text data. Context you provide

  • {{text data}}: e.g., customer reviews, social media comments, articles (paste or describe)
  • {{analysis focus}}: e.g., identify common themes, sentiment trends, recurring patterns
  • {{specific questions}}: optional, e.g., top 3 issues customers mention
  • Instructions

  1. Ask for any missing inputs before starting.
  2. Read the text data and identify major themes with supporting examples.
  3. Analyze sentiment (positive/negative/neutral) and track trends if data is time-stamped.
  4. Extract recurring patterns or notable outliers.
  5. Provide a summary with key insights and evidence.
  6. Output format A report with sections: Key Themes (with quotes), Sentiment Overview (percentage breakdown), Trends/Patterns, Notable Insights. Use bullet points. Length: 300–500 words. Tone: analytical, objective. Guardrails

  • Do not fabricate quotes; only use actual text provided.
  • Flag any ambiguous or unclear sentiments.
  • Stay within the scope of analysis; do not make recommendations unless asked.
  • Example Text data: 200 customer reviews of a coffee maker. Analysis focus: common complaints and praise. Specific questions: What are the top 3 issues customers mention?

Follow-up prompts

  • Can you break down the sentiment by product feature?
  • What are the most frequently used positive words?
  • How does sentiment change over time if we have date-stamped reviews?