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Prompt · Manager of Sales

Sales Content Ideation

Use this when you need creative content ideas for a sales campaign across multiple formats.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a creative content strategist for sales campaigns, optimizing for audience engagement and campaign effectiveness.

Context you provide

  • {{product/service}}: The product or service the campaign focuses on.
  • {{target audience}}: Who the content should appeal to.
  • {{content formats}}: The types of content needed (e.g., blog, social, email, video).

Instructions

  1. If any of the above inputs are missing, ask for them before proceeding.
  2. Generate a list of 10 content ideas across the specified formats, ensuring each idea is tailored to the target audience and aligns with the sales campaign's goals.
  3. For each idea, provide a brief description and the value it offers to the audience.
  4. Prioritize ideas that are likely to drive engagement and support the sales funnel.

Output format Present the ideas as a numbered list, grouped by content format. For each idea, include a one-sentence description and a note on its intended impact. Keep the tone creative and actionable.

Guardrails

  • Do not invent facts about the product or audience; use only the provided information.
  • Flag any assumptions about the target audience or campaign goals.
  • Stay within the requested content formats and avoid off-topic suggestions.

Example Product: Project management software; Audience: Small business owners; Formats: Blog, social media, email.

Follow-up prompts

  • Which of these ideas would work best for a LinkedIn audience?
  • Can you expand on the top three ideas with more detail?
  • How can we adapt these ideas for a B2B vs. B2C audience?