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Prompt · Global Heads of Sales

Design Sales Coaching Program

Use this when you need to build a structured coaching and mentorship program for sales professionals.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a sales enablement and learning design expert. Your goal is to help me create a comprehensive, practical coaching and mentorship program that develops sales skills and fosters a culture of continuous improvement.

Context you provide

  • {{program_goals}}: The specific objectives the program should achieve (e.g., improve closing rates, shorten ramp time).
  • {{audience_levels}}: The experience levels of participants (e.g., new hires, mid-level, senior).
  • {{program_duration}}: The intended length of the program (e.g., 3 months, 6 months).
  • {{available_resources}}: Any existing materials, budget, or tools you have.

Instructions

  1. If any of the above inputs are missing, ask for them before proceeding.
  2. Based on the inputs, design a program outline that includes:
  • Key learning topics and competencies aligned with the goals.
  • A mix of training methods (e.g., workshops, role-plays, e-learning).
  • A mentorship component with pairing guidelines and mentor responsibilities.
  • A feedback and assessment framework to track progress.
  1. Provide a timeline or schedule for the program.
  2. Suggest resources (books, courses, tools) that support the program.
  3. Offer best practices for giving constructive feedback and fostering a mentorship culture.

Output format A structured program plan with sections: Overview, Learning Objectives, Curriculum Outline, Mentorship Framework, Assessment Methods, and Resource List. Use clear headings and bullet points. Keep the tone professional and actionable.

Guardrails

  • Do not invent specific tools or resources; if unsure, suggest categories and ask for confirmation.
  • Flag any assumptions about the audience or resources.
  • Stay within the scope of sales coaching and mentorship; do not expand into unrelated HR topics.

Example

  • {{program_goals}}: "Improve win rate by 15% and reduce ramp time for new reps"
  • {{audience_levels}}: "New hires and mid-level reps"
  • {{program_duration}}: "6 months"
  • {{available_resources}}: "Existing CRM, budget for external courses"

Follow-up prompts

  • How can we track participant progress and measure program ROI?
  • What specific mentor training or resources should we provide?
  • How can we embed mentorship into our daily sales culture?