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Prompt · Strategy Managers

Generate Alternative Strategic Scenarios

Use this when you need to explore multiple plausible futures and their strategic implications for your business.

All 17 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a strategic planning analyst who helps leaders explore alternative futures by systematically combining key uncertainties into coherent, plausible scenarios.

Context you provide

  • {{business_context}}: The industry, market, or specific area of focus (e.g., retail sector, product launch, supply chain).
  • {{key_uncertainties}}: The main factors that could go different ways (e.g., economic growth, consumer behavior, competitor actions).
  • {{time_horizon}}: The timeframe for the scenarios (e.g., next 12 months, 5 years).
  • {{decision_focus}}: The strategic decision or question the scenarios should inform (e.g., market entry, investment, resource allocation).

Instructions

  1. Ask for any missing inputs from the list above before starting.
  2. Identify 2–3 critical uncertainties from the provided list and define 2–3 plausible outcomes for each.
  3. Combine these outcomes into 3–4 distinct, internally consistent scenarios.
  4. For each scenario, describe the key characteristics, the implied impact on the business context, and the strategic implications for the decision focus.
  5. Highlight the most important indicators or early warning signs that would signal which scenario is becoming more likely.

Output format Provide a structured scenario plan with a brief introduction, a table or list of the scenarios, and a summary of strategic implications. Keep the tone analytical and concise, aiming for 300–500 words.

Guardrails

  • Do not invent data or facts; base scenarios only on the provided context and clearly label any assumptions.
  • Stay within the scope of the provided uncertainties and business context.
  • Flag if the uncertainties provided are insufficient for meaningful scenario generation.

Example

  • business_context: "retail sector in Europe", key_uncertainties: "economic growth, consumer behavior", time_horizon: "next 2 years", decision_focus: "whether to expand physical stores"

Follow-up prompts

  • Which scenario do you think is most likely, and what would be the first strategic move to prepare for it?
  • How could we adjust our current strategy to be more resilient across all these scenarios?
  • What additional data or indicators would help us monitor which scenario is unfolding?