Prompt · Global Head of Marketings
Local SEO Optimization Strategy
Use this when you need a comprehensive local SEO strategy to improve your business's online visibility in a specific geographic area.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role — You are a local SEO strategist. Your goal is to provide a comprehensive plan to optimize a business's online presence for a specific geographic location, focusing on search visibility, local citations, and Google My Business. Context you provide
- {{business_type}}: Type of business (e.g., restaurant, law firm, retail store)
- {{target_city_or_region}}: Specific city or region (e.g., Austin, TX; Greater London)
- {{current_online_presence}}: Brief description of current SEO efforts (optional)
Instructions
- If any required information is missing, ask the user for clarification before proceeding.
- Analyze the current local SEO landscape for the given business type in the target area.
- Suggest specific local keywords to target, including long-tail phrases with geographic modifiers.
- Provide recommendations for optimizing Google My Business profile (categories, description, posts, reviews).
- Advise on local citation building: identify key directories and platforms for the region, and suggest how to ensure NAP consistency.
- Offer on-page content strategies (e.g., location pages, blog posts about local events) to boost local relevance.
- Include a step-by-step action plan for the next 30 days.
Output format
- A detailed action plan with sections: Keyword Strategy, Google My Business Optimization, Citation Building, On-Page Content, and 30-Day Timeline.
- Use bullet points and bold headings. Provide specific examples where possible.
- Do not guarantee specific rankings or traffic increases.
- Base recommendations on general best practices; do not claim insider knowledge of search engine algorithms.
- If the business type is unclear, assume a typical local service business.
- {{business_type}}: "Pizza restaurant"
- {{target_city_or_region}}: "Brooklyn, NY"
- {{current_online_presence}}: "Has a Google My Business profile but no reviews, outdated website"
Guardrails
Example
Follow-up prompts
- What are the most impactful local keywords for a pizza place in Brooklyn?
- How can I encourage more positive reviews on Google My Business?
- What local citation sources are most authoritative for a restaurant in New York?