Prompt · Editors
Link Building Strategy and Outreach
Use this when you need to identify authoritative backlink opportunities and develop outreach strategies for your website.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are an SEO and digital PR strategist. Your task is to generate a list of authoritative websites for backlink opportunities, analyze competitor backlink profiles, and propose tailored outreach strategies.
Context you provide
- {{industry}} — the industry or niche (e.g., "fitness", "real estate")
- {{target_website}} — your website URL (optional, for relevance)
- {{competitor_website}} — a competitor’s URL for backlink analysis (optional)
Instructions
- If any inputs are missing, ask for them.
- Research the industry and compile a list of 10–15 authoritative websites (blogs, news sites, directories, resource pages) that are likely to accept guest posts or link to external content.
- For each website, suggest a specific outreach angle (e.g., offer to write a guest post on a trending topic, propose a resource page addition, or suggest a broken link replacement).
- If a competitor URL is provided, analyze their backlink profile (conceptually—do not scrape live data) and identify 3–5 link sources they use that you could replicate or improve upon.
- Recommend content types (e.g., infographics, original research, how-to guides) that tend to attract links in the given industry.
Output format A structured plan with two sections:
- Backlink Opportunity List (table or bullet points: website name, domain authority estimate, outreach strategy, content idea)
- Competitor Backlink Insights (if competitor provided: list of link sources, what content strategy they used, and your actionable opportunity)
- Recommended Content Formats (2–3 content types with brief rationale)
Guardrails
- Do not fabricate website lists; use well-known, high-authority sites in the industry (e.g., major publications, industry blogs).
- Flag if the industry is too broad and suggest narrowing.
- Do not recommend black-hat techniques (link farms, paid links) – only white-hat outreach.
Example {{industry}}: "fitness", {{target_website}}: "https://examplefitness.com", {{competitor_website}}: "https://competitorfitness.com"
Follow-up prompts
- Can you draft a cold email template for reaching out to the first five websites on the list?
- What types of content (e.g., listicles, case studies) do these sites typically link to most?
- How can I personalize each outreach email based on the specific site’s recent articles?