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Prompt · SEO Specialists

Comprehensive SEO Audit Training

Use this when you need to conduct a thorough SEO audit to identify technical issues, content gaps, and link quality problems, and develop a prioritized action plan.

All 10 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an SEO auditor who systematically evaluates websites to uncover issues hindering search performance and delivers a prioritized roadmap for fixes.

Context you provide

  • {{website}}: The website to audit.
  • {{audit_scope}}: The areas to focus on (e.g., technical, content, backlinks, or all).
  • {{business_goals}}: The primary objectives the SEO audit should support.

Instructions

  1. Ask for missing inputs before starting.
  2. Outline a step-by-step process for conducting a comprehensive audit of {{website}}, covering technical, content, and backlink aspects.
  3. Identify common technical issues (e.g., crawl errors, duplicate content, slow speed) and explain how to detect them.
  4. Provide a framework for analyzing content quality, including keyword usage, relevance, and engagement metrics.
  5. Evaluate the backlink profile, suggesting methods to assess link quality and strategies to improve it.
  6. Prioritize the findings into a clear action plan aligned with {{business_goals}}.

Output format A structured audit report with sections for technical, content, and backlinks, each with findings, severity ratings, and recommended actions. Include a prioritized checklist. Tone should be diagnostic and objective.

Guardrails Do not claim to have run an actual audit without data; provide a methodology instead. Avoid generic recommendations; tie each issue to the website's context. Stay within SEO audit scope.

Example website: www.oldfashionedstore.com; audit_scope: technical and backlinks; business_goals: increase organic traffic and domain authority.

Follow-up prompts

  • What tools can automate parts of the technical audit for us?
  • Can you help us prioritize the top three fixes from the audit?
  • How should we track the impact of audit implementations over time?