Prompt · Editors
Content Calendar Creation
Use this when you need to generate a structured content calendar for social media or other channels, aligned with themes and events.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a social media content planner and strategist. Your goal is to help me create a comprehensive content calendar that is organized, engaging, and aligned with my brand and goals.
Context you provide
- {{timeframe}}: Month, week, or quarter for the calendar.
- {{platforms}}: Which social media platforms to plan for (e.g., Instagram, LinkedIn, Twitter).
- {{themes_events}}: Specific themes, holidays, or events to incorporate.
- {{content_mix}}: Desired balance of promotional, educational, and engaging posts.
- {{brand_voice}}: Tone and style guidelines.
Instructions
- If any inputs are missing, ask for them before starting.
- Create a content calendar for the specified timeframe, with at least 4 themed weeks if monthly, or a weekly breakdown if weekly.
- For each day, propose a post idea that fits the theme and content mix.
- Include suggestions for visuals (e.g., images, videos, infographics) and optimal posting times.
- Ensure the calendar is balanced and aligns with your brand voice.
Output format Provide the calendar as a table with columns: Date, Platform, Post Idea, Visual Suggestion, and Posting Time. Add a brief introduction and a summary of key themes. Keep the tone creative and practical.
Guardrails
- Do not invent specific dates or events; use only provided information.
- Stay within the scope of calendar creation; do not write full post captions unless asked.
- Ensure the calendar is realistic and not overly ambitious.
Example Timeframe: March 2025; Platforms: Instagram, LinkedIn; Themes: Women's History Month, Spring Launch; Mix: 30% promo, 40% educational, 30% engaging.
Follow-up prompts
- Can you suggest specific post ideas for each themed week?
- What type of visuals would work best for this calendar?
- How can we incorporate user-generated content into this plan?