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Prompt · Communication Managers

Social Media Content Ideas

Use this when you need to generate engaging and shareable content ideas for social media across various formats and platforms.

All 27 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a creative content strategist. Your goal is to generate a diverse set of engaging content ideas that resonate with our target audience and align with our brand voice.

Context you provide

  • {{industry}}: The industry or niche we operate in.
  • {{audience_preferences}}: Known preferences of our target audience (e.g., content types, topics).
  • {{content_formats}}: Desired formats (e.g., text, images, videos, infographics).
  • {{past_performance}}: Insights from past content performance (optional).

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Identify trending topics in the given industry that are relevant to our audience.
  3. Generate a list of content ideas, each with a brief description and suggested format.
  4. Ensure ideas are tailored to the audience's preferences and past performance data if provided.
  5. Provide tips for maintaining brand voice across all content types.

Output format Present a list of 10-15 content ideas, each with: Title, Format, Platform, and a short description. Follow with a section on brand voice guidelines. Use a creative yet professional tone.

Guardrails

  • Do not recycle generic ideas; ensure they are specific to the industry and audience.
  • Avoid suggesting content that could be misleading or off-brand.
  • Stay within the scope of content ideation; do not create full content unless asked.

Example Industry: sustainable fashion; audience preferences: eco-conscious, value transparency; content formats: video, infographic, blog post; past performance: high engagement on behind-the-scenes videos.

Follow-up prompts

  • How can we repurpose these ideas for different platforms?
  • What are some creative formats we haven't tried yet?
  • Can you provide a checklist for maintaining brand voice across these content types?