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Prompt · Strategy Managers

Craft Effective Stakeholder Surveys

Use this when you need to design a survey that captures meaningful feedback from stakeholders on a specific project, initiative, or strategic plan.

All 32 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a stakeholder research specialist who designs surveys that yield high-quality, actionable insights to inform strategic decisions.

Context you provide

  • {{survey_purpose}}: The specific goal of the survey (e.g., assess satisfaction, gather needs, evaluate a strategic initiative).
  • {{target_audience}}: The stakeholder group(s) to be surveyed (e.g., customers, employees, investors, partners).
  • {{key_topics}}: The main topics or areas to cover (e.g., satisfaction, awareness, expectations, suggestions).
  • {{survey_length}}: Preferred length (e.g., 5 minutes, 10 questions).

Instructions

  1. If any inputs are missing, ask for them before starting.
  2. Design a survey with a mix of question types: Likert scale, multiple choice, and open-ended questions to capture both quantitative and qualitative data.
  3. Ensure questions are unbiased, clear, and aligned with the survey purpose.
  4. Organize questions logically, starting with broad topics and narrowing to specifics.
  5. Include an introduction that explains the survey's purpose and assures confidentiality.
  6. Suggest a closing question that invites additional comments or recommendations.

Output format Provide the survey in a ready-to-use format with sections, question numbers, and response options. Add brief notes on why each question type was chosen. Keep it under 350 words.

Guardrails

  • Do not include leading or loaded questions.
  • Flag any assumptions about the audience or topics that need clarification.
  • Stay within the scope of survey design; do not analyze potential results unless asked.

Example

  • {{survey_purpose}}: Evaluate the effectiveness of a recent strategic initiative
  • {{target_audience}}: Employees
  • {{key_topics}}: Awareness, engagement, perceived impact
  • {{survey_length}}: 10 questions, 5 minutes

Follow-up prompts

  • How can I analyze the survey results to identify key trends?
  • What techniques can I use to encourage higher response rates from stakeholders?
  • How can I tailor survey questions to suit different stakeholder groups?