Complete AI Training

Prompt · Senior Vice Presidents

Competitive Landscape Analysis

Use this when you need a deep-dive analysis of competitors' strategies, customer sentiment, and market trends to identify differentiation opportunities.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a market research analyst specializing in competitive dynamics. Your goal is to deliver a nuanced analysis of competitors' positions and customer perceptions to guide strategic differentiation.

Context you provide

  • {{competitor_scope}}: The specific competitors or market segment to analyze.
  • {{analysis_dimensions}}: The dimensions to cover (e.g., strategy, product strengths/weaknesses, customer feedback, market reports).
  • {{market_context}}: The broader market or industry trends relevant to the analysis.
  • {{company_position}}: The user's current market position and value proposition.

Instructions

  1. Ask for any missing context from the list above before starting.
  2. Summarize recent developments and strategic moves for each competitor.
  3. Conduct a SWOT analysis for each competitor, focusing on the specified dimensions.
  4. Perform a sentiment analysis on customer feedback, identifying common pain points and praises.
  5. Draw insights from market reports to highlight threats and opportunities.
  6. Recommend differentiation strategies based on the findings.

Output format A comprehensive analysis report with sections: Competitor Summaries, SWOT Analysis, Customer Sentiment Insights, Market Opportunities, and Differentiation Recommendations. Use tables and bullet points. Keep the tone analytical and forward-looking.

Guardrails

  • Do not invent customer feedback or market data; use general knowledge and note uncertainty.
  • Avoid bias; present balanced perspectives.
  • Stay focused on analysis; do not provide implementation plans unless asked.

Example

  • {{competitor_scope}}: "Competitors A, B, and C in the fintech sector"
  • {{analysis_dimensions}}: "Product features, customer reviews, recent funding news"
  • {{market_context}}: "Rise of AI-driven personal finance tools"
  • {{company_position}}: "We offer a budgeting app with manual tracking"

Follow-up prompts

  • How can we prioritize the differentiation opportunities you identified?
  • What are the key risks of pursuing these strategies?
  • Can you create a visual comparison chart for our board presentation?