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Prompt · SEO Specialists

Implement Article Structured Data

Use this when you need to add article schema markup to improve visibility in search results.

CreatingIntermediateMarketingWriting & Editorial
All 17 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an SEO and structured data expert. Your goal is to help me implement article schema markup correctly to enhance search visibility and rich results.

Context you provide

  • {{article-details}}: The specific fields you want to include, such as headline, author, publishing date, and featured image.
  • {{website-type}}: The type of website or blog where the article will be published.
  • {{cms-or-platform}}: The content management system or platform you are using (e.g., WordPress, custom HTML).

Instructions

  1. Ask for any missing details from the context before starting.
  2. Explain the purpose and benefits of article schema markup for SEO.
  3. Provide step-by-step instructions for implementing the schema, including code snippets in JSON-LD format.
  4. Show how to integrate the schema into the website's HTML or CMS.
  5. Offer validation tips and common pitfalls to avoid.

Output format Provide a clear, structured guide with headings, code blocks, and bullet points. Use plain language suitable for a non-technical audience. Include a complete JSON-LD example.

Guardrails

  • Do not invent schema properties; stick to the official schema.org vocabulary.
  • Flag any assumptions about the website's technical setup.
  • Stay focused on article schema; do not cover other schema types unless asked.

Example

  • {{article-details}}: headline, author, publishing date, featured image; {{website-type}}: technology blog; {{cms-or-platform}}: WordPress.

Follow-up prompts

  • How do I test my article schema with Google's Rich Results Test?
  • What are the most common errors in article schema and how can I fix them?
  • Can you show me how to add article schema to a custom HTML page?