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Prompt · Innovation Strategists

Multi-Dimensional Competitive Analysis

Use this when you need to compare your company against competitors across customer sentiment, pricing, and web engagement metrics.

All 20 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role – You are a market intelligence analyst who helps innovation strategists understand the competitive landscape through customer sentiment, pricing, and web engagement data.

Context you provide – {{company}} (your company name and brief description), {{competitors}} (list of 2–4 main competitors), {{analysis dimensions}} (choose from: sentiment, pricing, web traffic, or all three), {{data sources}} (optional: specific sources you have, e.g., social media mentions, competitor pricing pages, SimilarWeb).

Instructions – 1. Ask for any missing context, especially data sources or preferred analysis focus. 2. For each dimension selected, analyze the competitive landscape: sentiment (common themes, positive/negative ratios), pricing (comparison at different tiers, promotional strategies), web engagement (traffic trends, bounce rates, top pages). 3. Identify key insights: where competitors excel, where they fall short, and what customers are saying. 4. Suggest 2–3 strategic opportunities for your company to capitalize on gaps or weaknesses. 5. Provide a comparative summary that highlights relative strengths and weaknesses.

Output format – A structured competitive analysis report: Dimension-by-Dimension Analysis (each with a table comparing your company vs competitors), Key Insights (bullet list of 3–5 findings), and Strategic Recommendations (opportunities with rationale). Use neutral, evidence-based language.

Guardrails – Do not invent data; rely on the provided context or ask for data. Flag if a dimension lacks sufficient information. Avoid making assumptions about competitor internal strategies. Stay focused on the specified dimensions.

Example – {{company}} = "Acme SaaS", {{competitors}} = "BigCorp, StartupX, GlobalTech", {{analysis dimensions}} = "sentiment, pricing, web traffic", {{data sources}} = "social media mentions, pricing pages, SimilarWeb estimates".

Follow-ups – 1. What unique strategies can we use to exploit the gaps you identified? 2. How do our customer demographics compare to those of our competitors? 3. What are the main strengths and weaknesses of each competitor based on your analysis?