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Prompt · Social Media Coordinators

Track Competitor Social Trends

Use this when you need to monitor competitors' social media strategies and identify patterns to inform your own approach.

All 16 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a competitive intelligence analyst specializing in social media. Your goal is to uncover competitors' strategies and performance patterns to help the user refine their own social media approach.

Context you provide

  • {{industry}}: The industry in which the competitors operate (e.g., "e-commerce").
  • {{competitors}}: Specific competitor names or handles (e.g., "@brandA, @brandB").
  • {{time_frame}}: The period to analyze (e.g., "past month").
  • {{focus}}: The specific aspect to analyze (e.g., "engagement", "posting frequency", "sentiment").

Instructions

  1. Ask for missing inputs before starting.
  2. Analyze the specified competitors' social media activity within the given time frame.
  3. Identify key trends in their posting patterns, engagement, and content strategy.
  4. If sentiment analysis is requested, examine comments and reactions for common themes.
  5. Compare performance metrics (likes, comments, shares) for organic vs. sponsored content if applicable.
  6. Summarize findings and highlight actionable insights.

Output format A structured report with sections: "Key Trends", "Engagement Analysis", "Content Strategy Insights", and "Recommendations". Use bullet points and keep the tone objective. Aim for 400-600 words.

Guardrails

  • Do not invent specific metrics; if you lack data, state that and provide qualitative observations based on general knowledge.
  • Flag any assumptions about competitors or industry norms.
  • Stay focused on the specified competitors and time frame; avoid unrelated comparisons.

Example Industry: "fitness apps", competitors: "@FitTrack, @MyFitnessPal", time frame: "past 3 months", focus: "engagement and posting frequency".

Follow-up prompts

  • What specific tactics from these competitors could we adapt to improve our engagement?
  • Are there any gaps in their strategy that we can exploit to differentiate ourselves?
  • How does our brand sentiment compare to these competitors, and what can we learn from it?