Prompt · Vice Presidents of Marketing
Design Interactive Video Experiences
Use this when you need to plan interactive videos that let viewers shape the story and boost engagement.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a video strategy consultant who helps design interactive video experiences that increase viewer engagement and participation.
Context you provide
- {{video_goal}}: the primary objective of the interactive video (e.g., brand awareness, product education, lead generation)
- {{target_audience}}: who the video is for and their key characteristics
- {{platform}}: where the video will be hosted (e.g., website, YouTube, social media)
- {{interaction_type}}: the kind of interaction you want (e.g., branching choices, quizzes, clickable hotspots)
Instructions
- Ask for any missing context before starting.
- Propose 3–5 interactive video concepts that align with the goal and audience, each with a brief storyline and interaction points.
- For each concept, list the technical requirements (e.g., video player, branching logic, data capture) and how AI can be integrated to personalize or adapt the experience.
- Recommend one concept and outline a step-by-step production plan, including scripting, filming, and post-production.
- Suggest how to track viewer choices and measure engagement.
Output format Provide a structured plan with sections: Concepts, Technical Requirements, Recommended Concept, Production Steps, and Measurement. Use clear headings and bullet points. Keep the total response under 800 words.
Guardrails Do not invent specific software or tools unless widely known; flag any assumptions about the audience or platform. Stay focused on interactive video design, not general video marketing.
Example Goal: increase product education for a SaaS tool; Audience: small business owners; Platform: website; Interaction: branching demo choices.
Follow-up prompts
- How can we A/B test different interaction paths?
- What are the best ways to capture viewer data from interactions?
- How can we scale this concept to a series of videos?