AI agent for vice president of strategies
Market Entry Evidence Gap Agent
A market-entry brief that shows which evidence supports the decision and which gaps remain.
What it does
Market entry recommendations often rest on evidence gaps that nobody examined. Leaders then commit budget on numbers that do not compare. This agent maps each assumption behind an entry case to the evidence it needs and ranks the gaps by how much they could change the decision. It researches the top gap in approved sources and checks whether estimates are comparable: same scope, geography and period. When they are not, it normalizes the comparison or marks the gap as uncertain. It then runs scenarios on the decision criteria. Evidence that cannot be found is stated as uncertainty, not filled with a guess. A partner reviews the brief before it goes to the client. Edge case: two sources that agree because one copies the other count as one source.
How it works
Follow the arrows from top to bottom. The orange dashed arrow is the loop: when a check fails, the agent goes back and tries again.
Read the steps as a list
- Market-entry question
- Map assumptions to evidence needs
- Rank gaps by impact on the decision
- Research the top gap in approved sources
- Are estimates comparable and consistent?If not: normalize the comparison or mark the gap uncertain. Back to step 4.
- Run scenarios on the decision criteria
- Partner reviews the briefThe agent waits here for your OK.
- Evidence-gap-led market-entry brief
How it decides
It prioritizes research that could flip the decision, narrows comparisons when estimates conflict, and never fills gaps with guesses.
- Research order: gaps that could change the decision first.
- Comparable: only estimates with the same scope, geography and period.
- Uncertain: state missing evidence plainly, never fill it with a guess.
- Copied sources: count sources that repeat each other as one.
Make it yours
Every agent is a starting point. You choose these settings for your own situation.
- Approved research sources
- Decision criteria and thresholds for the scenarios (default margin, payback period, market size)
- Maximum research time per gap (default 2 hours)
- Brief format (default 5 pages with an evidence table)
- Who reviews the brief (default the engagement partner)
What keeps you in control
It always asks you first
- Investment commitments
- Definitive forecasts
Hard limits
- No definitive forecasts.
It stops when
- Done: all critical gaps researched or stated.
Set it up
We guide you through the set-up, step by step
Members get the full set-up guide for this agent. No technical skills needed: you copy, paste and upload.
- One set of instructions to paste into your AI, with the clicks for ChatGPT, Claude, Microsoft 365 Copilot, Gemini and Grok
- The agent then walks you through connecting your own data, one source at a time
- A downloadable copy with the flow chart, the rules and the full guide
