About this certification
The "AI Copywriting for Beginners: Boost Sales with Psychology-Driven Prompts (Video Course)" certification introduces you to using artificial intelligence and proven psychological techniques to craft copy that delivers measurable business results. Gain skills like increased productivity, a competitive edge, and adaptability by learning to create persuasive emails, sales pages, and ads that truly connect with your audience. Enroll now to future-proof your career and drive higher income potential with psychology-driven AI copywriting expertise.
This certification covers the following topics:
- The Non-Negotiable Power of Copywriting in Business
- AI as Your Copywriting Assistant (Not Your Replacement)
- Direct Response Copywriting and the AIDA Formula
- Decoding Psychological Triggers That Make Copy Convert
- Strategic Prompting: Feeding AI with Context, Psychology, and Purpose
- Empathy Mapping and Personalization Depth
- Scarcity, Exclusivity, and FOMO (Fear of Missing Out)
- Pattern Interruption, Curiosity Gap, and Open Loops
- Practical Application: Using AI Tools (ChatGPT, Claude) for Copywriting
- Templatizing Successful Copy for Emails, Sales Pages, and Ads
- Tonality: Making AI Copy Sound Human (or Like You)
- Iterative Improvement: Refining and Enhancing AI Output
