Medical Korea 2026: AI-Powered Global Healthcare and Medical Tourism
Medical Korea 2026, the 16th Global Healthcare & Medical Tourism Conference, will run March 19-22, 2026, at COEX in Seoul. Hosted by the Ministry of Health and Welfare and organized by the Korea Health Industry Development Institute (KHIDI), it will convene healthcare leaders, policymakers, and industry experts from around the world.
This year's theme - "AI-Powered Global Healthcare: Bringing the Future and the World Closer" - centers on how AI is changing care delivery, digital health operations, and cross-border medical services. Expect practical discussions, real use cases, and partnerships that move from talk to execution.
Why this matters for healthcare leaders
- AI is moving from pilots to deployment across imaging, triage, admin ops, and patient engagement. Knowing what actually works - and what creates risk - saves time and budget.
- Cross-border care and medical tourism are rebounding. Health systems want reliable referral channels, quality standards, and payment models that travel.
- Policy alignment matters. G2G dialogues can speed approvals, data-sharing, and patient safety frameworks that support international care.
Program at a glance
- Opening Ceremony & Keynotes - Addresses by Eun-Young Jung, Director General for Healthcare Industry Policy (Ministry of Health and Welfare), and Edward Marx, CEO of Marx Advisory. Marx's keynote, "The Healthcare World is Flat: How New Technologies Impact Global Health," examines how AI and other tools are changing access, structure, and equity.
- Eight Conference Sessions - 40+ speakers on AI-driven innovation, medical tourism strategies, digital health trends, and AI-based medical technologies.
- Business Meetings - Structured matchmaking for overseas patient attraction and international expansion.
- G2G Meetings - Government-to-government cooperation on healthcare and medical tourism.
- Exhibition (Three Pavilions) - Global healthcare collaboration; the competitiveness of Korea's medical services; and the Medical Korea platform.
- FAM Tours - On-site exposure to providers and services for qualified participants.
- Medical Korea Gala Dinner (Mar 19) - Networking with leaders, the 1st Global Medical Advertising Awards Ceremony, and a Celebration Event for the Medical Charity Program.
Who should attend
- Hospital and health system executives
- Clinical leaders driving AI and digital care pathways
- Health IT, data, and operations directors
- Medical travel coordinators and international patient offices
- Insurers, facilitators, and partner networks
- Government and public health officials focused on cross-border care
What you can take back to your organization
- A shortlist of proven AI use cases tied to outcomes, workflow fit, and budget impact
- Partnership paths for international referrals, second opinions, and bundled services
- Policy and compliance insights from G2G conversations you can apply to data governance and patient safety
- New patient acquisition channels and co-marketing opportunities validated by peers
Event details
- Dates: March 19 (Thu) - 22 (Sun), 2026
- Venue: COEX, Seoul, South Korea
- Theme: "AI-Powered Global Healthcare: Bringing the Future and the World Closer"
"Medical Korea 2026 will bring together global leaders and experts to address the latest trends and key issues in AI-driven healthcare. Through AI-powered innovation, the conference aims to strengthen global collaboration and bring the future of healthcare closer," said Andy Hong, Director of the Department of Global Healthcare Business (Inbound) at KHIDI.
Plan your next step
- Explore AI for Healthcare to prep your questions, use cases, and evaluation criteria before you meet vendors and partners.
- Event site and updates: www.mkconf.org
Media and contact
Medical Korea Secretariat
+82-2-6215-0261
mkconf2026@gmail.com
Source: Business Wire announcement
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