The AI-Native 3D Tool That Turns Simple Prompts Into Editable 3D Scenes
Intangible has introduced a spatial intelligence AI platform that converts simple prompts into fully editable 3D scenes. Founded by industry veterans from Apple, Pixar, Netflix, Google, and Unity, Intangible stands out as the first AI-native 3D tool built specifically for creatives in film, advertising, events, and interactive projects.
“Language is fundamentally lossy – it can't capture spatial reality,” explains Bharat Vasan, co-founder and CEO of Intangible. This gap often causes AI to struggle with creating visual concepts from prompts. Intangible addresses this by allowing users to show AI exactly what they imagine instead of describing it in words. The result is fewer prompts, less AI hallucination, and smoother creative flow.
How Intangible Works
Intangible leverages semantic 3D scene building to deliver context-aware outputs from leading generative AI models. This is powered by a proprietary knowledge graph combined with multiple large language models (LLMs). The platform keeps creative control in the hands of users while speeding up ideation and iteration.
Charles Migos, co-founder and Chief Product Officer, emphasizes, “Most tools still rely on prompts, but that's not how creatives think. We think in scenes with movement, space, and composition. Intangible lets you direct AI to create what you want, rather than describe it in words.”
Key Features for Creatives
- World Creation: Build custom 3D scenes by dragging and dropping objects from a library of over 5,000 assets or using quick prompts.
- Image & Video Generation: Produce different takes and export content directly to production workflows using generative AI.
- Camera Control: Use professional cinematography tools including camera path editing and cinematic layout options.
- Art Styles: Apply lighting and mood filters to match atmosphere and style across projects.
- Consistent Results: Maintain the look and feel of characters and scenes for narrative continuity across projects.
- Intuitive Workflow: Access a browser-based platform that requires no downloads, installations, or technical know-how.
- AI Agents: Quickly build interactive 3D worlds, direct character behavior, and compose images and videos with AI assistance.
Who Benefits from Intangible?
The platform is tailored for the earliest stages of creative development, helping teams rapidly visualize concepts for clients, pitches, or production planning. Its focus on speed and simplicity lets users sketch rough ideas independently or develop full cinematic sequences with detailed control over layout, style, and animation.
Getting Started
Intangible is currently in open beta, offering free access across all subscription tiers through July 31. After that, paid plans start at $15/month, unlocking more projects, scenes, credits, and advanced features. There’s also a pay-as-you-go option for image and video generation credits, providing flexibility for different creative needs.
For creatives wanting to explore AI tools that enhance visual storytelling and 3D content creation, Intangible offers a practical, hands-on platform that bridges imagination and execution effectively.
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