Al Seer Marine Integrates AI to Upgrade Maritime Operations in the UAE
Artificial intelligence is making its way into maritime operations, and Al Seer Marine, a key player in the UAE maritime sector and a subsidiary of International Holding Company (IHC), is leading the charge. The company has launched a strategic AI-driven transformation focused on improving efficiency and operational control across its business units.
AI at the Core of Maritime Operations
Al Seer Marine’s new strategy centers on embedding AI technologies into shipbuilding, unmanned surface vessels (USVs), fleet management, logistics, and other operational areas. This approach targets automation and real-time performance enhancements, aiming to streamline workflows and reduce operational risks.
NOVA: The AI-Powered Board Observer
A major part of this transformation is the introduction of NOVA (Neural Oversight & Virtual Automation), the UAE’s first AI-powered, non-voting board observer in the maritime industry. Developed by Aleria, NOVA assists with live boardroom queries, scenario modeling, budget oversight, and monitoring of subsidiaries and joint ventures.
- Supports real-time decision-making with data-driven insights
- Enhances strategic planning through scenario analysis
- Improves oversight of complex maritime operations
Leadership Perspectives on AI Integration
According to Guy Neivens, CEO of Al Seer Marine, AI is now integral to the company’s operations. “From fleet management to advanced manufacturing, AI helps us maximize efficiency and improve safety while boosting overall performance,” he stated. The launch of NOVA marks a key development in turning operational data into actionable intelligence.
Eric Leandri, CEO of Aleria, added that the deployment of NOVA reflects their focus on practical AI applications that support efficiency and better strategic decisions.
Implications for Maritime Operations
NOVA’s deployment signals the beginning of widespread AI adoption in the UAE maritime sector. For operations professionals, this means increased automation, improved oversight capabilities, and enhanced decision-making support. As AI tools like NOVA become more common, maritime companies can expect clearer operational visibility and better resource allocation.
For those interested in expanding their AI knowledge to stay competitive in operations roles, exploring targeted AI courses can be beneficial. Websites such as Complete AI Training offer courses specifically designed for professionals seeking to apply AI in operational contexts.
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