COVU Expands with Seventh Acquisition: Aduna Insurance Agency Joins AI-Driven Platform
COVU, Inc., a leader in AI-native customer servicing for the insurance sector, has announced its acquisition of Aduna Insurance Agency, a well-established partner based in Norwalk, California. This marks COVU’s seventh acquisition as part of its national growth strategy. The move strengthens COVU’s approach to serving clients through trusted local agencies while offering agency owners clear exit and transition options.
Unlike many traditional consolidators, COVU only acquires agencies when the partners themselves seek exit opportunities. In Aduna’s case, the agency has been fully supported by COVU’s platform for over two years, making the acquisition a smooth transition for clients and efficient for business operations.
Ensuring Stability Amid Carrier Changes
Aduna mainly serves a Hispanic customer base in California, with 95% of its premiums placed through Nationwide. However, Nationwide will not renew all policies after September 2026, affecting thousands of policyholders. To address this, COVU plans to proactively transition Aduna’s customers to new carriers. Approximately 65–70% of policies are eligible for direct transfer via book roll, while the remainder will be remarketed through COVU’s extensive carrier network.
This approach minimizes service disruption and offers customers access to updated policy management tools, broader coverage options, and AI-enhanced servicing capabilities.
From Partnership to Integration
Aduna was among the first agencies to join COVU’s platform in 2022. Since then, COVU has managed Aduna’s book end-to-end. This acquisition formalizes that existing relationship, removes any legacy debt, and integrates the agency’s book into COVU’s infrastructure.
COVU’s CEO highlighted that the acquisition is about maintaining continuity rather than changing operations. The goal is to support customers consistently and provide the agency owner with a practical exit solution.
Seven Acquisitions, One Clear Mission
Aduna joins six other agencies recently acquired by COVU: CIII, Lords, Leland, Mitchell, Uno, and Ford. Each acquisition reinforces COVU’s commitment to managing customer risk comprehensively and providing advice throughout the entire insurance lifecycle.
- Helping customers reduce risk before it occurs
- Ensuring adequate financial protection when risk materializes
- Supporting recovery and adaptation as risk environments change
COVU achieves this by partnering with local agencies, preserving trusted relationships while enhancing service with AI technology.
For insurance professionals interested in how AI is shaping customer service and operational efficiency in the industry, exploring ongoing education can be valuable. Resources like Complete AI Training’s latest AI courses offer insights into AI applications relevant to insurance.
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