Dazl Raises $10M to Bring Production-Ready AI App Building to Creators
Dazl raises $10M seed round to build production-ready AI apps, led by 40RTY Fund with Wix co-founder Nadav Abrahami. Ex-TikTok head Assaf Sagy joins as CEO.

Dazl Emerges from Stealth with $10M Seed Round
Dazl, an AI platform focused on building production-ready applications, announced it has raised $10 million in a seed funding round and come out of stealth mode. The round was led by 40RTY Fund, with contributions from website builder Wix and its co-founder Nadav Abrahami. Assaf Sagy, former global head of gaming at TikTok, joins as CEO and co-founder alongside Abrahami. Around 30 Wix employees are transitioning to Dazl in key roles.
The platform aims to overcome the shortcomings of current AI app-building tools, which often generate incomplete prototypes rather than fully functional applications. Dazl’s technology improves prompt interpretation and preserves context throughout development, cutting down on the trial-and-error cycles common with existing solutions.
Bridging the Gap Between Prototype and Production
"Generative AI can produce prototypes, but it doesn't yet empower creators to build apps that reflect their vision," said Nadav Abrahami, co-founder of Wix. "Our goal is to enable app creation to be as expressive as web design became with Wix."
Dazl targets entrepreneurs, marketers, and designers who want to create applications without hiring full development teams. While current generative app tools have sparked demand among these users, they often fall short in delivering the desired visual and functional quality.
Experienced Leadership and Vision
Roy Saar, general partner at 40RTY Fund and an early Wix investor, highlighted the founding team’s experience as a key factor in backing Dazl. "Nadav's legacy with Wix is invaluable, and alongside Assaf's leadership in product innovation, this team is well-positioned to address major challenges in product development."
Assaf Sagy draws parallels between shifts in media and software tools. "Every major shift in media happened when creators gained access to better tools—from mobile photo editing to short-form video to social creation. With Dazl, we're bringing that leap to product making."
Technology Focus and Team
Dazl’s proprietary platform focuses on closing the gap between creative intent and functional software. It enables users to build applications with production-ready quality rather than basic prototypes. With dozens of former Wix engineers on board, the company is set to make production-grade AI applications accessible to a wider range of creators.
For product developers interested in the practical applications of AI tools in software creation, this development signals a new opportunity to reduce development cycles while improving output quality.
- Funding: $10 million seed round led by 40RTY Fund
- Leadership: CEO Assaf Sagy (ex-TikTok), Co-founder Nadav Abrahami (Wix)
- Team: 30 Wix employees joining key roles
- Focus: Production-ready AI applications with improved prompt accuracy and context retention
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