Decart secures $100 million to build the next billion-user AI app for creative experiences
Decart raised $100M at a $3.1B valuation to develop real-time AI that transforms videos and creative experiences. Their app targets a billion users worldwide.

Decart Raises $100 Million at $3.1 Billion Valuation, Targets Real-Time Creative AI
Decart, an AI lab focused on interactive experiences, recently closed a $100 million Series B funding round, bringing its valuation to $3.1 billion. The company was co-founded in 2023 by Moshe Shalev and Dean Leitersdorf, who leads the team. Decart aims to build a consumer app that changes how people engage with technology, targeting a billion users worldwide.
Transforming Videos with AI
During a Zoom demo, Leitersdorf showcased Decart’s AI model called Mirage. It transforms existing videos in real-time, turning a Sabrina Carpenter music video into a snowy animated scene. Mirage, described as a “livestream diffusion model,” offers various modes like “Zombies!”, “cabincore,” and “World of Wizards,” each altering the video’s style and mood instantly.
Leitersdorf explained how everyday objects could appear as spell-casting beams of light in “World of Wizards” mode, demonstrating the creative potential of AI beyond simple filters or effects. This technology opens new possibilities for artists and creators to experiment with visual storytelling.
Ambitious Goals for a New Kind of AI Company
Decart’s vision is bold: to become a trillion-dollar company by creating one of the top AI labs globally and developing a product that a billion people will install on their devices. Leitersdorf stresses that AI should not stop at tools like ChatGPT but evolve into interactive platforms that transform creative expression.
Despite raising $153 million in the past 11 months, Decart has spent less than $10 million, signaling a cautious but confident growth strategy. Existing investors like Sequoia Capital, Benchmark, and Zeev Ventures participated in the latest round, joined by new investor Aleph VC.
The Future of Creativity and AI
Leitersdorf views the post-ChatGPT internet as shifting categories of consumer use. Knowledge, e-commerce, and communication are already being reshaped by AI agents and chatbots. The remaining area ripe for innovation is creativity and entertainment.
He points out that platforms like Netflix, Minecraft, Instagram, and TikTok occupy significant internet time and revenue, yet AI’s impact on creative experiences remains limited. Decart aims to fill that gap by changing how people experience content, making interactions more dynamic and immersive.
What This Means for Creatives
- Real-time AI tools like Mirage can expand creative options, allowing artists to experiment with styles and themes instantly.
- Interactive AI experiences could redefine how audiences engage with visual content, going beyond passive consumption.
- Decart’s growth signals strong investor interest in AI-driven creativity, indicating more innovation and opportunities ahead.
For creatives looking to stay ahead, understanding the capabilities of emerging AI tools is crucial. Platforms that enable real-time content transformation will likely become essential parts of the creative workflow.
If you're interested in exploring AI applications in creative fields, consider checking out specialized courses on Complete AI Training to enhance your skills and stay competitive.