Former Edelman Tech Leaders Launch New AI Platform
Gerry Wisniewski and Jonathan Hargreaves, who previously held senior technology roles at Edelman, have teamed up to create a new AI platform. Their venture focuses on applying artificial intelligence to address challenges within the communications and PR industries.
With their extensive experience in tech leadership at a major global communications firm, they bring practical insight into how AI can be integrated into agency workflows and client strategies. This move reflects a growing trend of PR professionals and tech experts collaborating to build tools that enhance efficiency and data-driven decision-making.
What This Means for PR and Communications Professionals
- Improved Data Utilization: AI platforms can analyze large volumes of data, helping agencies identify trends, measure campaign impact, and tailor messaging more effectively.
- Automation of Routine Tasks: Automating repetitive tasks frees up time for creative and strategic work, which is vital in a fast-paced PR environment.
- Enhanced Client Reporting: AI-powered insights can provide clearer, more actionable reports for clients, boosting transparency and trust.
For professionals eager to understand or implement AI tools, gaining foundational knowledge is key. Exploring focused training can be a practical next step.
Consider visiting Complete AI Training for courses that cover AI applications relevant to PR and communications roles.
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