Indonesia launches first AI chat tool supporting local languages in partnership with GoTo and Indosat

Indonesia’s GoTo and Indosat Ooredoo Hutchison launched the country’s first generative AI supporting multiple local languages. This move boosts accessibility and reflects Indonesia’s diverse linguistic landscape.

Published on: Jul 30, 2025
Indonesia launches first AI chat tool supporting local languages in partnership with GoTo and Indosat

Indonesia Launches First Home-Grown Generative AI Supporting Local Languages

Indonesia's tech giant GoTo and telecom leader Indosat Ooredoo Hutchison have introduced the country’s first domestically developed generative artificial intelligence service. This AI platform supports multiple local languages, a feature seen as critical in a market with diverse linguistic needs.

GoTo Group CEO Patrick Walujo described the launch as a significant step towards building an Indonesian AI ecosystem. The announcement was made at a ceremony in Jakarta in June, highlighting the country's commitment to fostering technology tailored to its own culture and language.

Local Language Support: A Key Differentiator

Supporting local languages in AI tools is essential in Indonesia due to the wide variety of dialects spoken across its islands. This local focus enables better user engagement and accessibility, setting it apart from many foreign AI services that often overlook regional languages.

Such inclusivity is expected to help GoTo and Indosat compete effectively in the growing AI market. It also reflects a broader trend in Southeast Asia, where home-grown AI solutions are gaining momentum.

Context in the Regional AI Landscape

  • China continues to push AI development aggressively, with Premier Li proposing a global AI cooperation organization.
  • South Korea and Japan are seeing AI startups reshape traditional sectors like legal services.
  • Japanese companies are integrating AI into creative industries, including gaming and virtual talent agencies.

Indonesia’s move to develop AI that respects local culture and language nuances could position the country as a notable player in Southeast Asia’s AI scene.

Why This Matters for IT and Development Professionals

For professionals in IT and development fields, Indonesia’s approach offers valuable lessons on the importance of localization in AI. Integrating local linguistics and cultural context can significantly improve user adoption and satisfaction.

If you’re interested in building or working with AI systems that prioritize local relevance, exploring such models can provide practical insights. You can find courses and resources on AI development, language modeling, and more at Complete AI Training.

Looking Ahead

As AI adoption grows across Asia, the emphasis on local language support and cultural integration will likely become a standard expectation rather than an exception. Indonesia’s initiative is an early example that others may follow, combining technological innovation with practical usability.

For IT teams and developers, keeping an eye on such developments will be essential to stay competitive and deliver AI solutions that resonate with diverse user bases.


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