Keyloop and Kortical AI-Tech Boost Finance Renewal Rates by 7.1%
Keyloop has partnered with AI specialist Kortical to enhance finance renewal rates across dealerships, achieving an average increase of 7.1%. The collaboration involves a five-year exclusive agreement to integrate Kortical’s AI-driven finance tools into Keyloop’s existing customer retention software.
Kortical has developed motor finance retention solutions over the past five years, offering unique AI technology that is currently unmatched in the UK market for finance providers and vehicle retailers. Their system generates over one billion buyer propensity predictions annually by analyzing customer records, online behavior, and market trends.
How the AI Solution Works
The AI identifies finance customers who are most likely to renew and determines the best ways to convert them. This helps sales teams focus their efforts on high-potential leads, significantly cutting down on ‘lead burn’—wasted time and resources on unlikely prospects.
Managers gain real-time insights via Keyloop’s digital dashboards, which display Kortical’s analysis. Dealerships can use these insights to refine their sales campaigns, such as targeting customers in specific locations or demographic groups with a higher likelihood of purchasing electric vehicles (EVs).
Industry Impact and Statements
Adrian Nash, Chief Product Officer at Keyloop, said the partnership brings fresh value to finance providers and retailers by improving sales efficiency and allowing staff to focus on customers with the highest purchase intent. He also highlighted the data’s role in helping retailers meet EV uptake targets.
Andy Gray, Co-founder and CEO at Kortical, emphasized the goal of delivering measurable results through AI. Integrating Kortical’s machine learning into Keyloop’s tools helps dealerships connect with the right customers at the right time, transforming finance retention across the UK and holding potential for global application.
Upcoming Dealer AI Week
Automotive Management will host Dealer AI Week starting Monday, September 15. This five-day event aims to clarify AI technology and demonstrate its practical benefits for motor retail, both in sales and back-office operations. The initiative brings together industry leaders including AG Analytics, AutoTrader, CitNOW Group, Keyloop, Motortech AI, and Novaco.
Dealer AI Week focuses on helping dealership professionals gain confidence in adopting AI tools to improve decision-making and operational efficiency.
Your membership also unlocks:
