Free LOCALiQ digital marketing courses to build AI-ready skills
Interest in AI is spiking across UK marketing teams. With tools like Google AI's "Mode" changing how people search and discover brands, LOCALiQ is rolling out free six-week email courses to help you level up where it counts: SEO, PPC, Digital PR, and Web Design.
Why this matters for marketers
More than 240 businesses joined LOCALiQ's recent Google AI webinar. That demand surfaced a clear need: fast, practical training that fits into a busy schedule.
LOCALiQ, recognised as SEO Agency of the Year and part of Newsquest Media Group, is making core skills easier to access as tactics shift and automation becomes standard.
What you'll get
- Four free mini-courses: SEO, PPC, Digital PR, Web Design
- Six weeks per course, delivered by email
- Under 10 minutes per week to digest and apply
- Practical tips, examples, and curated resources you can use right away
Register for the Digital Marketing Mini Courses
What LOCALiQ is hearing from UK businesses
- Over a third say they need more training across SEO, PPC, and content marketing
- 38% want to learn how to optimise for AI-generated search results
- 52% cite budget as a barrier to digital marketing success
- 60% prioritise customer engagement; 62% aim to boost sales revenue
"We've seen incredible interest from businesses wanting to understand how AI and automation are changing marketing," said Nick Ashwood, Managing Director at LOCALiQ. "These mini courses give busy professionals the tools and confidence to apply best practices without the pressure of high costs or time commitments."
"There's a clear appetite for hands-on learning," added Brandon Griffin, Interim Marketing Director at LOCALiQ. "These courses are designed to bridge that gap, giving business owners practical steps they can implement right away."
Who it's for
Marketers who want clear direction on what to do next. Small teams that need quick wins. Business owners who want to improve search visibility, lower ad waste, and build brand credibility without adding overhead.
How to use the courses
- Pick the channel that moves the needle for you first (SEO, PPC, Digital PR, or Web Design)
- Set a weekly 15-minute slot to read and implement
- Measure one metric per lesson (rankings, CTR, CPA, earned links, or conversions) to keep focus tight
The bigger picture
LOCALiQ works with thousands of SMEs across the UK and continues to support the sector with national webinars and annual benchmark reports. These courses extend that support with no cost and low time commitment-ideal for teams under pressure to ship results.
Want more AI training options?
If you're building a broader capability stack for your team, explore this focused pathway for marketers: AI Certification for Marketing Specialists.
Your membership also unlocks: