LTIMindtree Partners with IICT to Build India's Creative AI Workforce
Mumbai | February 19, 2026 - LTIMindtree Limited (proposed to be renamed LTM Ltd., subject to approvals) announced a five-year strategic partnership with the Indian Institute of Creative Technologies (IICT) to develop job-ready creative technologists. The collaboration focuses on advertising, films, immersive media, AI-powered production, and digital storytelling. The announcement was submitted to the National Stock Exchange (NSE: LTIM) and BSE (Scrip Code: 540005) for public dissemination.
What's happening
IICT will build and deliver industry-mapped programs covering AI-driven creative workflows, tech-enabled advertising, immersive storytelling, and virtual production. Students will work on live projects, gain internships, and get structured exposure to production environments.
LTM's BlueVerse CraftStudio will provide role-based frameworks so curricula match enterprise needs and global creative technology standards. The goal is simple: shrink the gap between classrooms and real productions.
Why this matters for creatives
- Clear paths into high-demand roles across AVGC-XR, virtual production, and AI-first content teams.
- Training mapped to real studio pipelines, so your portfolio signals "ready to hire."
- Hands-on exposure through internships and live briefs-evidence employers actually care about.
- Faster skill compounding across storytelling, design, and engineering.
Inside the program
- AI-driven creative workflows: text-to-image/video, asset generation, and assistive editing.
- Tech-enabled advertising: data-informed concepts, iterative production, and performance creative.
- Immersive storytelling: real-time engines, interactive narratives, and cross-platform content.
- Virtual production: LED volumes, real-time rendering, and on-set visualization.
- Role clarity via BlueVerse CraftStudio: responsibilities, tools, deliverables, and quality bars that match studio teams.
Leadership perspectives
LTM leadership emphasized that creativity plus technology now defines competitiveness-industry-ready talent is no longer optional. IICT leadership underscored that learning will map directly to real production needs in AI-led content and immersive media, creating professionals who can contribute on day one.
Impact on India's creative economy
- Boost workforce readiness across AVGC-XR and immersive media.
- Accelerate AI-led content creation and digital transformation for brands and studios.
- Strengthen India's role in global content and media production.
- Build a sustainable pipeline of creative technology professionals.
What you can do now (practical steps)
- Ship portfolio projects that show AI in the workflow: style-consistent asset packs, storyboards ideated with generative tools, or a short reel using text-to-video plus manual polish.
- Learn a real-time engine for previz and virtual art direction. If you're new, explore virtual production concepts via Unreal Engine's virtual production resources.
- Document process, not just outputs: prompts, node graphs, LUTs, version notes, and before/after comparisons.
- Practice team workflows: scene versioning, asset libraries, color pipelines, and feedback loops that mirror studio conditions.
- Track where AVGC-XR is headed in India to spot emerging roles and standards-see the government's AVGC Promotion Task Force.
About LTM
LTIMindtree Limited is an AI-centric global technology services company and part of the Larsen & Toubro Group. Operating in 40 countries with over 87,000 employees, the company delivers services spanning business AI, transformation, and integrated operations. The proposed name change from "LTIMindtree Ltd." to "LTM Ltd." is pending shareholder and regulatory approval.
About IICT
Indian Institute of Creative Technologies is a national-level institution focused on building India's future-ready creative and immersive technology workforce. It works across AVGC-XR, digital storytelling, immersive media, and emerging creative technologies through industry-integrated curricula.
For creatives who want an edge
If you're building skills for AI-first production, start curating learning that matches studio roles and delivery standards. This partnership is a signal: the market now rewards creatives who can think narratively and ship with modern tools.
- Explore practical courses and tools: AI for Creatives
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