Meta Launches Vibes, a Free AI Video Feed for Creating and Remixing Videos
Meta launches Vibes, an AI video feed in Meta AI apps to create and remix videos with music for free. Early access starts soon; first step from Meta's Super Intelligence Lab.
Meta Introduces Vibes: An AI Video Feed Built for Creators
Meta is rolling out Vibes, a dedicated feed for AI-generated video inside its Meta AI apps and website. It lets you create and remix videos with popular AI and music models for free.
"Introducing Vibes, an expressive video feed generated by AI from artists and content creators in the Meta AI app. Create and remix videos with leading models and music for free," Mark Zuckerberg shared in a Threads post.
What Vibes Means for Creatives
- Faster iteration: sketch ideas, generate visual drafts, and test cuts without a full production crew.
- Remix culture, formalized: build on trends, assets, and sounds inside a native feed built for experimentation.
- Lower cost floor: more output with fewer resources, especially for mood films, concept art, and social edits.
- Potential distribution: if Vibes behaves like a feed, discovery may shift toward AI-native formats.
Who's Involved
Meta says it's collaborating with creative partners including Midjourney and Black Forest Lab-names closely tied to visual and research-driven AI tools.
Early Signal from Meta's Super Intelligence Lab
Zuckerberg called Vibes a first step from Meta's Super Intelligence Lab. "Our lab is still cooking the latest AI model, and Vibes is the starting look of some of the innovations we've explored."
No broad release date yet. Expect staged access and fast iteration once it ships.
How to Prepare Your Workflow
- Define your visual system: a simple brand kit for color, type, framing, and motion beats.
- Build prompt libraries: write reusable prompts for styles, camera moves, lighting, and transitions.
- Create an audio plan: catalog rights-safe music options and stems you can remix legally.
- Design remix rules: what can your audience reuse, and how should they credit you.
- Set feedback loops: A/B test short cuts; track watch time and completion before scaling.
- Prep a content cadence: 3-5 short Vibes per week to train your style and audience.
Starter Production Flows
- Concept sketch: write a 1-2 sentence hook and a 3-beat outline.
- Visual generation: produce key frames, then expand to short clips with consistent style.
- Music bed: pick tempo first, then layer mood; keep 2-3 variants for pacing tests.
- Edit and polish: stabilize, color match, add captions, and align cuts to downbeats.
- Publish, measure, iterate: swap intros, test lengths, refine prompts based on retention.
Opportunities and Watchouts
- Opportunities: concept reels for clients, packshot loops for products, lyric/motion tests for musicians, social teasers, mood boards for pitches.
- Watchouts: originality drift when remixing trends, licensing for music/models, platform dependency-keep source files and notes.
Level Up Your Skills
- Top tools for generative video to compare models and workflows.
Bottom Line
Vibes is Meta's push to make AI video a native format. If you build your system now-style, prompts, audio, edits-you'll ship faster when access opens and stay ahead of the next wave of creative discovery.
