OpenAI Taps Slack CEO Denise Dresser as CRO to Lead Enterprise Push

OpenAI hired Slack's Denise Dresser as CRO to lead an enterprise push. Expect clearer pricing, better customer success, and quicker paths from pilot to scale.

Published on: Dec 10, 2025
OpenAI Taps Slack CEO Denise Dresser as CRO to Lead Enterprise Push

OpenAI Hires Slack CEO Denise Dresser as Chief Revenue Officer

OpenAI has appointed Denise Dresser, current CEO of Slack and longtime Salesforce executive, as its chief revenue officer. She will lead global revenue strategy across enterprise and customer success as OpenAI scales its commercial footprint.

Dresser spent more than a decade at Salesforce before taking the helm at Slack in 2023. Salesforce acquired Slack for over $27 billion in 2020, cementing it as a core enterprise collaboration platform in a landmark deal.

"I've spent my career helping scale category-defining platforms, and I'm looking forward to bringing that experience to OpenAI as it enters its next phase of enterprise transformation," Dresser said.

Why this move matters for enterprise strategy

This is a signal that OpenAI is formalizing an enterprise-first motion. Expect tighter packaging for business needs, clearer value narratives for CFOs, and stronger customer success aimed at ROI, adoption, and expansion.

For executives, this means faster pathways to production use cases, more predictable pricing and security commitments, and a partner ecosystem that can support change management across functions.

  • Enterprise-grade offers: More defined tiers, compliance add-ons, and SLAs built for regulated industries.
  • Land, prove, expand: A sales motion focused on quick pilots tied to measurable outcomes, then scale across departments.
  • Industry solutions: Prebuilt workflows for finance, support, sales, and operations to compress time-to-value.
  • Partner ecosystem: Systems integrators and ISVs to handle integrations, security reviews, and training.
  • Customer success as a growth lever: Adoption playbooks, usage analytics, and executive business reviews that link usage to KPIs.
  • Pricing discipline: Clearer guidance on usage-to-value alignment and cost controls for CFO oversight.

The numbers behind the bet

OpenAI says it is on pace for a $20B annualized revenue run rate this year, with ambitions to reach hundreds of billions by 2030. More than 800 million people use ChatGPT weekly, and over 1 million businesses are already customers.

The company has committed over $1.4 trillion to infrastructure as it scales its technology-an aggressive move that invites both confidence and scrutiny over capital efficiency and market timing.

"We're on a path to put AI tools into the hands of millions of workers, across every industry," said Fidji Simo, OpenAI's CEO of Applications. "Denise has led that kind of shift before, and her experience will help us make AI useful, reliable and accessible for businesses everywhere."

What executives should do now

  • Run focused pilots: Pick 2-3 high-volume workflows (support deflection, sales enablement, financial analysis) and measure cycle time, quality, and cost impact.
  • Define AI procurement guardrails: Standardize vendor reviews, data residency requirements, and approval paths for faster, safer adoption.
  • Tighten data strategy: Segment sensitive data, set retention policies, and log prompts/outputs for audit and learning.
  • Model cost control: Implement quotas, budget alerts, and usage dashboards; align pricing units with business outcomes.
  • Manage risk: Build policies for IP, bias, and safety; involve legal and compliance early.
  • Upskill your teams: Equip roles with targeted AI training to shorten the adoption curve. Explore AI courses by job role and popular AI certifications.

Competitive context

OpenAI faces intensifying pressure from well-funded players like Google and Anthropic. Dresser's track record suggests OpenAI will double down on enterprise reliability, go-to-market rigor, and customer value-areas that decide who wins large accounts and renewals.

Key risks to monitor

  • Capital intensity: Large infrastructure commitments require sustained demand and pricing consistency.
  • Vendor lock-in: Ensure portability through open standards, data export, and multi-model strategies where practical.
  • Data provenance: Track sources and usage rights; verify enterprise indemnification and auditability.
  • Cost creep: Watch hidden usage spikes from automation loops and background agents; set thresholds and alerts.
  • Regulation: Prepare for evolving requirements on data privacy, safety, and model transparency.

Bottom line

This hire is about turning massive consumer adoption into durable enterprise growth. Expect sharper packaging, stronger guarantees, and a clearer link between AI usage and measurable outcomes. If you're planning 2025 transformation budgets, lock in pilots now and build the controls to scale with confidence.


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