Pushwoosh launches ManyMoney: an AI copilot that optimizes for revenue, not vanity metrics
Pushwoosh has introduced ManyMoney, a fully autonomous AI marketing copilot built for mobile-first businesses. The promise is simple: focus on conversions and purchases instead of opens and clicks - and prove impact with revenue analytics.
The company says it guarantees a 40% revenue increase in the first 90 days or clients get their money back. Early results reported by Pushwoosh include a 55% lift in customer lifetime value and a +400% ROI across multiple industries.
What makes it different
- Runs 24/7 across push, email, in-app messaging, SMS, and WhatsApp - no idle time.
- Optimizes for actual revenue events, not engagement proxies.
- Continuously creates, tests, and scales campaigns without manual babysitting.
- Uses predictive CLV models and real-time revenue tracking to guide every decision.
As Pushwoosh's founder and CEO Max Konev puts it, this isn't about working faster; it's about building a money-making machine that works while you sleep. The positioning is clear: stop tweaking subject lines that don't move the needle and let the system chase higher-yield opportunities.
How ManyMoney operates
- Finds leaks fast: Identifies underperforming segments, funnels, and channels that drain revenue.
- Tests at scale: Spawns creative and timing variations, promotes winners, and shuts down losers automatically.
- Orchestrates channels: Chooses the right touch at the right time - push vs. email vs. in-app vs. SMS/WhatsApp - based on purchase probability.
- Tracks dollars: Ties every message to revenue so you see what actually pays off.
Who benefits most
- Mobile apps with clear monetization paths: subscriptions, in-app purchases, marketplaces, and ecommerce.
- Teams under resource pressure that need proof of ROI, not more tools to manage.
- Marketers who value customer lifetime value (CLV) over short-term clicks.
What to prepare before you switch it on
- Define money events: Purchases, upgrades, renewals, reactivations - and any micro-conversions that predict them.
- Pipe clean data: Connect app events and revenue data with accurate timestamps and user IDs.
- Set brand guardrails: Tone, compliance rules, send limits, and offer constraints.
- Ready creative inputs: Product feeds, templates, value propositions, and incentive rules.
- Lock compliance: Confirm SMS/WhatsApp opt-ins and regional policies before scaling.
- Baseline your KPIs: Revenue per user, CLV, CAC payback, and churn - so gains are undeniable.
How to measure impact (beyond opens and clicks)
- Revenue per recipient/session: Dollars generated per touch, not just engagement.
- Incremental lift: Holdouts and geo splits to validate causality.
- Payback speed: Time to recover media and platform costs.
- CLV shift: Movement in predicted and realized lifetime value by cohort.
Why this matters now
Mobile teams are expected to prove revenue impact with fewer resources and fiercer competition. ManyMoney aligns the entire messaging stack around one target - profit - while removing the manual grind that slows teams down.
Next steps
- Audit your current messaging: where money leaks, where segments stall, where offers fatigue.
- Connect revenue events and set clear optimization goals inside your stack.
- Pilot with a high-intent segment, then scale once you validate lift and payback.
Want to sharpen your AI marketing skills alongside tools like this? Explore the AI Certification for Marketing Specialists from Complete AI Training.
Pushwoosh positions ManyMoney as a revenue-first copilot for mobile marketers. If you've been stuck optimizing for vanity metrics, this is a clear invitation to re-center your stack on profit and let automation carry the heavy load.
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