SaaStr to Demonstrate Live AI Marketing Agent Build in May
SaaStr's Chief AI Officer will construct a working AI VP of Marketing during a live 45-minute session at SaaStr AI Annual on May 12, 2026. Attendees will watch the end-to-end build process, including tool integrations, failure handling, and deployment costs.
The demonstration draws on a year of production experience. SaaStr reported 47% revenue growth and $1 million in closed revenue attributed to AI-driven efforts, according to the company.
The session will show practical, unpolished workflows rather than a polished pitch. Participants will see how agents actually work in production, not theoretical best practices.
What the Demo Covers
- End-to-end agent construction from scratch
- Tool integrations and configuration
- Failure handling and error recovery
- Real deployment costs and scaling considerations
For marketing professionals, this represents a chance to see how AI agents handle actual marketing workflows. The demo avoids the common trap of showing only successful runs-attendees will see where things break and how to fix them.
Why This Matters for Marketing Teams
Marketing automation has evolved beyond email workflows and lead scoring. AI agents can now handle multi-step tasks across multiple tools-from campaign planning to performance analysis to content generation.
Seeing how a major SaaS company built its marketing agent in production offers a template for other organizations considering similar tools. The focus on costs and failure modes addresses questions most teams actually have.
Learn more about AI for Marketing and AI Agents & Automation to deepen your knowledge before the conference.
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