SPARC AI Taps Senergy Communications Capital for $100K, Two-Month Investor Awareness Campaign

SPARC AI Engages Senergy Communications Capital for Two-Month Investor Awareness Campaign

SPARC AI Inc. (CSE: SPAI) (OTCQB: SPAIF) (Frankfurt: 5OV0) has hired Vancouver-based Senergy Communications Capital Inc. to run a focused, two-month marketing and investor awareness program, effective immediately. The scope covers corporate branding, social media, and advertising initiatives aimed at accelerating market visibility.

The agreement totals CAD $100,000, with a service fee of $15,000 and $85,000 allocated to advertising. Senergy operates at arm's length, and to the Company's knowledge, holds no shares, options, or warrants in SPARC AI.

Scope and Budget at a Glance

• Term: Two months, starting now
• Mandate: Branding, social media, and paid advertising for investor awareness
• Budget: CAD $100,000 total
  • Service fee: CAD $15,000
  • Advertising: CAD $85,000

Why PR and IR Teams Should Care

This is a tight, high-impact sprint. Most of the spend is media, not agency time-a signal to prioritize distribution, frequency, and reach over drawn-out planning.

If you manage comms for a public issuer, consider this a blueprint for momentum-building ahead of milestones: sharpen the story, push it where investors actually pay attention, and measure daily.

Practical Takeaways You Can Apply

• Ad-heavy ratio works for speed. With 85% of budget on ads, expect fast learning cycles. Build 3-5 message variations, rotate creatives weekly, and double down on winners.
• Channel mix for investor reach. Prioritize LinkedIn Sponsored Content, X (for news flow), finance newsletters, and contextually targeted placements on industry media. Layer retargeting to keep your ticker and narrative top of mind.
• Message hierarchy. Lead with what's different: SPARC AI's GPS-free, zero-signature target acquisition for drones and edge devices. Translate features into outcomes for defence, rescue, first responders, and commercial operators.
• Measurement. Track IR-focused KPIs: qualified investor traffic to your site, time on "Investors" and "Technology" pages, email sign-ups, meeting requests, and coverage quality. Tie weekly media spend to these signals, not just impressions.
• Disclosure and compliance. Keep "paid communications" and relationships transparent. Include forward-looking disclaimers when discussing future plans, and align messaging with your MD&A and news flow.

About SPARC AI

SPARC AI develops GPS-free target acquisition and intelligence software for drones and edge devices. Its zero-signature technology enables real-time detection, tracking, and behavioral insights without radar, lidar, or heavy sensors.

The flagship platform serves defence, rescue, first responders, and commercial operators, aiming to deliver high situational awareness with low footprint. The Company's focus is a scalable software platform for global drone intelligence.

Company and Agency Contacts

• Senergy Communications Capital Inc.
  Contact: Aleem Fidai
  Address: 1122 Mainland Street #228, Vancouver, BC V6B 5L1
  Email: aleem@senergy.capital
  Website: www.senergy.capital
  Phone: (778) 228-1122
• SPARC AI Inc.
  Contact: Anoosh Manzoori, Chief Executive Officer
  Email: anoosh@sparcai.net
  Website: www.sparcai.co
  Phone: (213) 459-3994

Cautionary Note on Forward-Looking Statements

This announcement includes forward-looking statements that are not guarantees of future performance and involve risks and uncertainties. Factors such as the timing or completion of any offering, market demand, competition, key personnel, government policy, currency fluctuations, and inflation may cause actual results to differ materially.

These statements are based on assumptions considered reasonable as of the date of this release and may change. Refer to "Risks and Uncertainties" in the Company's MD&A for details, and do not place undue reliance on forward-looking statements. The Company does not undertake to update them except as required by law.

Helpful Resource for PR Teams

Looking to upskill your team on AI-enabled comms workflows? Explore AI for PR & Communications for practical playbooks on branding, social, and investor outreach.