Spark Eighteen Acquires Voice AI Startup JAM
Spark Eighteen, a technology studio with over 200 engineers, has acquired JAM, a voice AI startup, to expand its artificial intelligence capabilities. The deal closed on Friday and reflects the company's focus on building voice-driven solutions for enterprise customers.
JAM built systems that help companies automate customer support, manage workflows, and streamline operations using human-like voice interfaces. Founders Ashish Khurana and Akshay Dewan previously worked at Zomato and Hyperpure, bringing operational experience to their voice AI work.
What Changes for Product Teams
Akshay Dewan joins Spark Eighteen as Vice President of Product and Business Operations, where he will lead product strategy and scaling. Ashish Khurana is exiting the company following the acquisition.
JAM will integrate into Spark Eighteen Studio, the company's internal venture building platform. This positions voice AI as a core product interface for how businesses interact with customers and internal systems.
Spark Eighteen, founded by Aayush Narang, operates a three-part model: building digital products, incubating new ventures through its studio, and investing in early-stage startups through Aay Capital. The JAM acquisition fits this structure by adding specialized voice capabilities to the product development side.
Market Context
Voice interfaces are becoming standard in enterprise software. By acquiring JAM rather than building voice capabilities internally, Spark Eighteen gains both technology and team expertise to move faster into this market segment.
For product development professionals, this acquisition signals that voice AI is moving beyond consumer applications into mainstream business operations. Teams building enterprise products should understand how voice interfaces fit into their workflows and customer interactions.
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