stc Group Enhances Hajj Pilgrim Experience with Advanced Digital Solutions and Seamless Connectivity

stc Group Enhances Hajj Pilgrims’ Experience with Advanced Digital Infrastructure

During this year's Hajj season, stc group supported over 1.6 million pilgrims by providing a comprehensive digital ecosystem focused on seamless connectivity and secure communications. Their efforts ensured that pilgrims could focus on their spiritual journey without worrying about network interruptions or communication issues.

Real-Time Monitoring and Intelligent Network Management

stc operated an integrated operations center that monitored performance indicators in real time, enabling quick and accurate decision-making. By applying AI-powered network operation tools, they maintained uninterrupted service even during peak traffic periods. On critical days such as Arafah and the first day of Eid Al-Adha, data and call volumes reached record highs, reflecting the system's capability to handle massive loads efficiently.

Technical Innovations Driving Performance

The deployment of AI-driven cognitive SON (Self-Organizing Network) technology allowed stc to execute over 14,000 technical actions per hour—30% more than the previous year. This led to a 20% improvement in upload speeds and a self-recovery rate exceeding 95% during peak demand. The 5G network achieved a utilization rate of 90% on Arafah, meeting unprecedented user demands and maintaining smooth connectivity throughout.

Optimized Network Coverage Across Holy Sites

• 436 fixed towers and 78 mobile towers established for the Haram and surrounding holy areas
• 259 5G sites, 83 upgraded 4G sites, and 21 additional coverage points
• 998 Wi-Fi access points and 179 indoor data network sites to ensure consistent coverage
• 144 critical communications sites dedicated to security and service sectors

These infrastructure enhancements were supported by dedicated onsite maintenance teams, ensuring continuous operation in all conditions.

Data Traffic and User Experience Improvements

Data usage spiked notably during the first day of Eid at Muzdalifah, with a 64% increase in traffic and a 129% surge in 5G use. User experience improved by 25% in this area. In Mina, AI-based predictive analytics helped optimize network load, resulting in a 30% increase in data traffic and 39% better 5G performance compared to last season.

Supporting Government and Private Entities

stc facilitated communication for government and private organizations assisting pilgrims. On the day of Arafah alone, more than 203 million text messages were sent, offering multilingual guidance to help pilgrims perform rituals smoothly.

Subsidiaries Contributing Specialized Services

• sirar by stc: Provided cybersecurity services to protect data and maintain system continuity.
• specialized by stc: Delivered critical communication via TETRA and LTE networks, supporting Miqat and Manasik operations.
• Event Management Platform: Connected operations centers with field teams in real time to ensure safe and efficient pilgrim movement.
• solutions by stc: Offered SD-WAN, router management, and high-performance Wi-Fi services to maintain connectivity.
• iot squared: Introduced smart tents equipped with sensors monitoring temperature, humidity, and smoke for early emergency detection.

Commitment to National Goals and Digital Transformation

stc group emphasized its role as a reliable digital partner during Hajj, connecting networks and enabling smooth communications while respecting the sanctity of the occasion. Their work aligns with Saudi Vision 2030 by advancing digital transformation and improving the overall pilgrim experience.