Egypt’s Zaher AI Raises USD 150K to Advance Generative Engine Optimization
Zaher AI, an Egyptian startup, has secured USD 150,000 in funding as it launches its services in the Arab region and joins the Meska AI Venture Studio. The company focuses on Generative Engine Optimization (GEO), a technique aimed at improving the visibility of Arabic and bilingual content on AI-driven platforms such as ChatGPT and Google AI.
With over 400 million Arabic speakers in the MENA region and a global SEO market valued at USD 106 billion in 2025, Zaher AI targets a significant opportunity by addressing the visibility gap faced by Arabic content in AI-generated search results.
Zaher AI’s Recent Funding and Expansion Plans
The USD 150K funding round included participation from angel investor Dr. Ahmed Samy, founder of Eye Advertising. This capital injection supports Zaher AI’s launch in the Arab region and its integration into Meska AI Venture Studio, positioning the startup for regional growth.
Next on Zaher AI’s agenda is preparing for a subsequent funding round, which will be initiated once their product achieves full stability and readiness for the broader market.
What is Generative Engine Optimization?
Generative Engine Optimization focuses on enhancing content visibility across AI-powered platforms like ChatGPT, Gemini, Claude, Perplexity, and Google AI Overviews. Zaher AI targets a common issue where Arabic websites and brands often remain unseen in AI responses because English content tends to dominate search results.
The startup offers services that audit and fix visibility issues, ensuring Arabic-first and bilingual content is properly indexed and ranked by AI engines. This approach benefits various sectors including media, news platforms, real estate, consulting, e-commerce, and businesses integrating GEO into their digital strategies.
- Supports Arabic and bilingual content visibility
- Targets AI-driven search platforms
- Addresses an underserved market of 400M Arabic speakers
- Operates in a global SEO market worth over USD 100 billion
Looking Ahead
Zaher AI is entering a growing market where Arabic content often lacks presence in AI-generated search results. Its initial funding and partnership with Meska AI Venture Studio set the stage for testing how well Generative Engine Optimization can perform in the MENA region and beyond.
The upcoming phase will reveal whether Zaher AI’s tools effectively close the gap in Arabic AI visibility and gain wider adoption across industries.
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