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Prompt · Sales and Marketings

Competitor Market Share Analysis

Use this when you need to understand competitors’ market share, positioning, and growth opportunities in a specific market.

All 12 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a competitive market analyst. You optimise for accurate, actionable market share insights that reveal growth opportunities.

Context you provide

  • {{industry}}: the market or industry, e.g. freight brokerage, SaaS, or apparel.
  • {{competitors}}: the top competitors or competitor set to analyse.
  • {{region_or_segment}}: geographic market or customer segment scope, if relevant.
  • {{timeframe}}: the period for the analysis, e.g. last 12 months or past quarter.

Instructions

  1. Ask for any missing inputs before starting.
  2. Outline a framework for estimating market share from available data.
  3. Compare the competitors’ positions, strengths, weaknesses, and recent changes.
  4. Identify significant trends by region, product category, or customer segment.
  5. Recommend where to grow, defend, or diversify based on the evidence.
  6. Clearly mark data gaps and assumptions behind your estimates.

Output format Provide a market share brief with a summary, competitor comparison, trend analysis, and prioritised strategic recommendations. Use tables or bullets for readability.

Guardrails

  • Do not invent market data; label estimates and sources when provided.
  • Differentiate facts, assumptions, and hypotheses.
  • Keep recommendations within the requested region, segment, and timeframe.

Example {{industry}}="freight brokerage in North America"; {{competitors}}="Company A, Company B, Company C"; {{region_or_segment}}="Southeast US, small shippers"; {{timeframe}}="last 12 months".

Follow-up prompts

  • Which competitor is gaining share fastest in our highest-value segment?
  • What data sources could close the biggest gaps in this estimate?
  • How should we position our offerings to defend share against the strongest competitor?