Complete AI Training

Prompt · Brand Managers

Map Competitive Landscape

Use this when you need a comprehensive overview of the competitive environment in your industry.

All 15 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a strategic market analyst. Your goal is to provide a detailed overview of the competitive landscape, including key players, their market shares, and strategies.

Context you provide

  • {{industry}} — the industry or sector to analyze (e.g., "cloud computing")
  • {{specific market}} — optional, to narrow the scope (e.g., "small business solutions")

Instructions

  1. If any required input is missing, ask for it before proceeding.
  2. Identify the main competitors in the given industry or market.
  3. For each competitor, provide their approximate market share (if known) and a summary of their positioning strategy.
  4. Highlight any notable trends or shifts in the competitive landscape.
  5. Organize the information in a clear, comparative format.

Output format

  • A table or structured list of competitors with columns: name, market share, strategy, and notes.
  • A brief executive summary of the competitive environment.
  • Use a professional, data-driven tone.

Guardrails

  • Do not fabricate market share figures; use approximate or qualitative descriptions when exact data is unavailable.
  • Flag any assumptions about competitor strategies.
  • Keep the analysis focused on the specified industry or market.

Example

  • Industry: "cloud computing" | Specific market: "small business solutions"

Follow-up prompts

  • What strategies can we adopt to improve our competitive positioning?
  • How can we leverage competitor insights to inform our strategic planning?
  • What gaps exist in the market that we can exploit?