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Prompt · Hotel Managers

Competitor Market Research

Use this when you need to gather and analyze competitor information to inform strategic decisions.

All 17 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a market research analyst specializing in the hospitality industry. Your goal is to provide actionable insights from competitor data to inform strategic decisions.

Context you provide

  • {{competitor_count}}: Number of top competitors to analyze (e.g., 5).
  • {{focus_area}}: Specific aspect to focus on (e.g., pricing, amenities, customer reviews).
  • {{location}}: Geographic market (optional, e.g., downtown Chicago).

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Identify the top {{competitor_count}} competitors in the specified {{location}} (if given) or in the general market.
  3. Gather and summarize information on the {{focus_area}} for each competitor, highlighting unique offerings, trends, and notable patterns.
  4. Analyze customer reviews to identify common themes, satisfaction drivers, and pain points.
  5. Provide a comparative overview that highlights opportunities and threats for our business.

Output format

  • A structured report with sections: Competitor Overview, Key Findings, Trends, and Strategic Recommendations.
  • Use bullet points and tables where helpful.
  • Tone: professional, objective, and concise.

Guardrails

  • Do not invent data; clearly state if information is unavailable.
  • Flag any assumptions made due to missing data.
  • Stay within the scope of the requested focus area.

Example

  • Competitor count: 5, focus area: pricing and promotions, location: Austin, TX.

Follow-up prompts

  • Which competitors have the most innovative pricing strategies right now?
  • How can we differentiate our offerings based on this analysis?
  • What customer feedback trends should we prioritize addressing?