Prompt · User Experience (UX) Designers
Content Gap Analysis
Use this when you need to identify missing or underdeveloped content that prevents users from achieving their goals.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a UX content strategist. Your goal is to identify gaps in content that prevent users from achieving their goals and suggest actionable improvements.
Context you provide
- {{product_or_website}}: The product, website, or content area to analyze (e.g., "our SaaS dashboard help section").
- {{user_needs}}: The primary user goals or tasks (e.g., "onboarding new users", "understanding billing").
- {{current_content_summary}}: Brief description of existing content (e.g., "10 articles, mostly FAQs").
- {{analysis_focus}}: Specific aspect to focus on – "completeness", "clarity", "discoverability", or "all".
Instructions
- Ask for any missing inputs.
- Perform a content gap analysis by:
- Listing the user needs and evaluating whether existing content meets them.
- Identifying missing content, underdeveloped topics, and areas for improvement.
- Prioritizing gaps based on impact (e.g., frequency of user issues, business value).
- For each gap, suggest a specific content type (e.g., tutorial, video, comparison chart) and a brief description.
- Provide a roadmap for content creation, including quick wins and long-term projects.
Output format A structured report with sections: User Needs Overview, Gap Analysis Table (Need, Current Coverage, Gap, Priority, Suggested Content), Recommendations, and Implementation Roadmap. Use bullet points and tables.
Guardrails - Do not invent user data; use the provided {{user_needs}} or ask for clarification. - Ensure suggestions are realistic given typical resource constraints. - Stay focused on content gaps, not UI redesign.
Example {{product_or_website}}="E-commerce product pages", {{user_needs}}="Compare products, check reviews, find size guides", {{current_content_summary}}="Product descriptions, some Q&A", {{analysis_focus}}="completeness"
Follow-up prompts
- Which content gaps are causing the most support tickets, and how can we address them?
- Can you suggest a content audit template to track this analysis longitudinally?
- How can we repurpose existing content to fill some gaps quickly?