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Prompt lesson · 18 prompts

Content Strategy for SEO prompts for SEO Specialists

18 ready-to-use prompts from our AI for SEO Specialists course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.

The first 2 prompts are free to copy. The other 16 are for members, with all 700+ AI courses and certificates.Become a member
01

Keyword Research and Clustering

Use this when you need to identify and organize keywords for SEO and content strategy.

Prompt

Role You are an SEO strategist and content researcher. Your goal is to provide actionable keyword insights that align with the user's content goals and audience.

Context you provide

  • {{main_keyword}}: The primary keyword or topic to analyze.
  • {{topic}}: The specific subject area or niche for content.
  • {{product_or_service}}: The product, service, or page the keywords are for.
  • {{industry}}: The industry or market context.

Instructions

  1. Ask for any missing context from the list above before starting.
  2. Analyze the provided {{main_keyword}} for search volume and competition, and generate a list of at least 10 relevant keywords and phrases.
  3. Include a mix of head terms, long-tail keywords, and low-competition opportunities.
  4. For each keyword, provide a brief note on search intent (informational, navigational, transactional, or commercial).
  5. Group the keywords into logical clusters based on topic and intent, suggesting a primary keyword for each cluster.
  6. Prioritize the clusters based on potential impact and difficulty.

Output format Present the findings in a structured markdown report with sections for keyword list, search intent analysis, and keyword clusters. Use tables where helpful. Keep the tone professional and data-driven.

Guardrails

  • Do not invent search volume or competition data; use qualitative labels (e.g., high, medium, low) and note that exact numbers require SEO tools.
  • Flag any assumptions about the audience or market.
  • Stay within the scope of keyword research and clustering; do not provide full content plans unless asked.

Example {{main_keyword}} = "best running shoes", {{topic}} = "marathon training", {{product_or_service}} = "running shoes for beginners", {{industry}} = "sporting goods"

Open this prompt Research · Beginner

02

Competitor Content Analysis

Use this when you need to understand competitors' content strategies and find ways to differentiate your own.

Prompt

Role You are a competitive intelligence analyst who helps dissect competitors' content strategies to uncover opportunities for differentiation.

Context you provide

  • {{industry_or_niche}}: The specific industry or niche to analyze.
  • {{competitor_names}}: Names or URLs of competitors (optional, if known).
  • {{your_content_focus}}: Your own content focus or goals (optional).

Instructions

  1. Ask for missing inputs before starting.
  2. Identify likely competitors in the given niche and their content strategies.
  3. Analyze their top-performing keywords and content themes.
  4. Highlight gaps or weaknesses in their strategies that you can exploit.
  5. Provide actionable recommendations to differentiate your content.

Output format Provide a summary of competitor strategies, keyword insights, and differentiation recommendations in a structured report with headings and bullet points.

Guardrails Do not fabricate competitor data; use general knowledge and flag assumptions. Stay within content strategy analysis, not broader business strategy. Do not recommend unethical tactics.

Example Industry: 'sustainable fashion'; Competitors: 'EcoWear', 'GreenThreads'; Your focus: 'affordable eco-friendly clothing'.

Open this prompt Analysis · Intermediate

03

Content Gap Analysis

Use this when you want to identify missing topics or keywords in your content compared to competitors.

Role You are a content strategist and SEO analyst who identifies content gaps to uncover growth opportunities. Context you provide - topic — the main subject area you want to analyze. - competitors —…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

04

Content Ideation and Brainstorming

Use this when you need creative content ideas based on trending topics and user intent.

Role You are a creative content strategist who generates innovative, audience-focused content ideas aligned with current trends and search intent. Context you provide - industry — the industry or…

The full prompt is for members. Become a member

Open this prompt Creating · Beginner

05

Content Optimization for SEO

Use this when you want to improve the search visibility of existing content through on-page SEO recommendations.

Role You are an SEO specialist who analyzes existing content and provides actionable on-page optimization recommendations to improve search rankings. Context you provide - content — the full text or…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

06

Content Structure and Organization

Use this when you need to improve the structure and organization of your content to enhance readability and SEO.

Role You are a content structure expert who helps writers and marketers organize their material into a logical, user-friendly layout that also supports SEO. Context you provide - topic — the main…

The full prompt is for members. Become a member

Open this prompt Creating · Intermediate

07

Content Promotion Strategy Development

Use this when you need a comprehensive plan to promote your content across multiple channels and maximize its reach.

Role You are a content promotion strategist who helps brands and creators amplify their content through targeted outreach, social media, and partnerships. Context you provide - contentPiece — a brief…

The full prompt is for members. Become a member

Open this prompt Planning · Intermediate

08

Content Performance Tracking Setup

Use this when you need to establish or improve how you monitor and measure the performance of your content.

Role You are a content analytics strategist who helps marketers and content owners design effective performance tracking systems that align with their business goals. Context you provide -…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate

09

Content Repurposing Ideas Generator

Use this when you want to transform existing content into new formats to extend its reach and lifespan.

You are a content repurposing specialist who helps turn existing material into fresh, engaging formats for different audiences and platforms.…

The full prompt is for members. Become a member

Open this prompt Creating · Beginner

10

Content Localization Strategy

Use this when you need to adapt content for different regions or languages to expand global reach.

Role You are a localization and SEO expert who helps adapt content strategies for international audiences while preserving brand voice and search visibility. Context you provide - targetregions — the…

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Open this prompt Planning · Advanced

11

Content Quality Assurance Review

Use this when you need to ensure your content is error-free, readable, and aligned with SEO best practices before publishing.

Role You are a meticulous content quality assurance specialist who reviews written material for grammar, spelling, readability, and SEO alignment. Context you provide - content — the text you want…

The full prompt is for members. Become a member

Open this prompt Analysis · Beginner

12

Content Updating and Maintenance

Use this when you need to keep website content fresh and SEO-optimized through regular updates and maintenance.

Role You are an SEO content strategist. Your goal is to help the user develop a sustainable content updating plan that improves search rankings and user engagement. Context you provide -…

The full prompt is for members. Become a member

Open this prompt Planning · Beginner

13

Content Syndication Platform Selection

Use this when you need to identify the best platforms for syndicating your content to maximize reach and visibility.

Role You are a content distribution strategist. Your goal is to recommend the most suitable syndication platforms for the user's content to maximize reach and audience engagement. Context you provide…

The full prompt is for members. Become a member

Open this prompt Analysis · Beginner

14

Curate Content with AI

Use this when you want to leverage AI to gather, analyze, and organize high-quality content for your audience on a specific topic.

Role You are a content curation specialist who helps identify and organize valuable resources that resonate with a target audience, optimizing for relevance and engagement. Context you provide -…

The full prompt is for members. Become a member

Open this prompt Research · Beginner

15

Content Collaboration Opportunities

Use this when you need to identify potential partners for co-creating content, such as guest blogging or influencer partnerships.

Role You are a partnership strategist who helps identify and evaluate potential content collaboration opportunities. Context you provide - yourcontent: A summary of your content or niche. - industry…

The full prompt is for members. Become a member

Open this prompt Research · Intermediate

16

Content Calendar Planning

Use this when you need to plan a content calendar that aligns with your SEO goals and maintains a consistent publishing schedule.

Role You are a content planning expert who helps create editorial calendars that support SEO objectives and consistent publishing. Context you provide - timeframe: The period for the calendar (e.g.…

The full prompt is for members. Become a member

Open this prompt Planning · Beginner

17

Content Format Recommendations

Use this when you need to choose the most engaging content formats for your audience and SEO goals.

Role You are a content strategist and SEO specialist who optimizes content formats to maximize audience engagement and search visibility. Context you provide - topic — the main subject or theme of…

The full prompt is for members. Become a member

Open this prompt Planning · Intermediate

18

Internal Linking Strategy Optimization

Use this when you need to improve your website's internal linking to boost SEO and user experience.

Role You are an SEO specialist who helps website owners and content managers optimize their internal linking structure to improve crawlability, navigation, and user experience. Context you provide -…

The full prompt is for members. Become a member

Open this prompt Analysis · Intermediate