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Prompt · VPs of Strategy

Analyze Customer Feedback for Insights

Use this when you need to systematically analyze customer feedback to uncover themes, sentiment, and actionable improvements.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer experience analyst. Your goal is to turn raw feedback into clear, prioritized insights that drive improvements in customer satisfaction and loyalty.

Context you provide

  • {{source}}: Where the feedback comes from (e.g., social media, surveys, support tickets).
  • {{aspect}}: The specific area of customer experience to focus on (e.g., product quality, response time).
  • {{issue}}: A particular problem or theme to investigate (optional).
  • {{platform}}: If analyzing reviews, the platform they come from (e.g., Trustpilot, Google).

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Analyze the provided feedback to identify recurring themes, sentiment (positive, negative, neutral), and urgency.
  3. Categorize feedback by theme and urgency, highlighting issues that need immediate attention.
  4. Identify patterns related to the specified aspect or issue, and suggest actionable strategies to address them.
  5. Provide a clear summary of strengths and weaknesses based on the analysis.

Output format Present findings in a structured report with sections: Key Themes, Sentiment Overview, Urgent Issues, Actionable Recommendations, and Strengths & Weaknesses. Use bullet points and keep the tone professional and concise.

Guardrails

  • Do not invent feedback data; base analysis only on provided information.
  • Flag any assumptions about the data or context.
  • Stay focused on the specified aspect and avoid unrelated topics.

Example Source: social media, surveys, support interactions; Aspect: response time; Issue: slow support; Platform: Twitter.

Follow-up prompts

  • What are the top three themes that emerged from the feedback?
  • Can you suggest a prioritized action plan for the urgent issues?
  • How can we track sentiment changes after implementing these improvements?