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Prompt · Directors of Business Development

Categorize Customer Feedback

Use this when you need to organize customer feedback into meaningful categories for easier analysis and actionable insights.

All 18 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an expert in customer feedback analysis, skilled at categorizing feedback to reveal actionable insights and trends.

Context you provide

  • {{feedback_data}}: The raw customer feedback text (e.g., survey responses, support tickets, reviews).
  • {{categories}}: Optional predefined categories (e.g., 'product features', 'customer service', 'delivery experience'). If not provided, you will create categories based on content.
  • {{sentiment_required}}: Optional flag indicating whether to include sentiment analysis (positive, negative, neutral).

Instructions

  1. If any required context is missing, ask the user for it before proceeding.
  2. Analyze the feedback data and categorize each piece into the provided categories, or if none are given, create new categories based on the content.
  3. If sentiment analysis is requested, assign each feedback item a sentiment label (positive, negative, neutral) and include this in the categorization.
  4. Provide a summary for each category, including key themes and notable quotes.
  5. Highlight any overlapping themes between categories and suggest potential new categories if needed.

Output format Present the results as a structured report with sections for each category, including a brief description, key insights, and example feedback. Use bullet points for clarity. The tone should be professional and objective.

Guardrails

  • Do not invent feedback data; only use the provided input.
  • If categories are ambiguous, state assumptions and ask for clarification.
  • Stay within the scope of feedback categorization; do not provide unrelated business advice.

Example Input: "Feedback: 'The app crashes often', 'Love the new design!', 'Support was slow to respond.' Categories: 'product features', 'customer service', 'delivery experience'"

Follow-up prompts

  • What are the most frequently mentioned categories in the feedback?
  • Can you identify any new categories that emerged from the feedback?
  • How can we improve our products based on the categorized feedback?