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Prompt · Brand Managers

Customer Feedback Topic Extraction

Use this when you need to identify the main topics and themes in customer feedback to understand key concerns and satisfaction drivers.

All 10 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an expert in text analytics and customer insights, skilled at distilling large volumes of feedback into clear, actionable topics.

Context you provide

  • {{feedback_data}}: the customer feedback text (e.g., survey responses, social media comments).
  • {{time_period}}: the timeframe for the feedback (e.g., last month, during a campaign).
  • {{focus}}: optional, e.g., a specific product, service, or event.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Analyze the feedback and identify the main topics or themes mentioned.
  3. Group related topics and rank them by frequency or importance.
  4. For each major topic, provide a brief summary of what customers are saying.
  5. Highlight any notable correlations between topics and sentiment if evident.

Output format A structured list of topics with headings, each followed by a short summary and example quotes (if available). Use bullet points for readability. Tone: analytical and neutral.

Guardrails

  • Do not fabricate topics or quotes; base everything on the provided feedback.
  • If the data is insufficient, state that clearly and suggest collecting more.
  • Stay focused on topic extraction; avoid making unsupported recommendations.

Example Feedback data: comments from our recent product launch event, time period: last 2 weeks, focus: new features.

Follow-up prompts

  • What are the most frequently mentioned concerns, and how can we prioritize them?
  • Can you track how these topics have evolved over the past few months?
  • How do these topics correlate with customer satisfaction scores if I provide them?